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January 2017 Broad Business eNews

The Spartan statue covered with snow on a winter day. Photo courtesy of Communications and Brand Strategy at Michigan State University.
Michigan State University Broad College of Business - Broad Business eNews
January 2017
Alumni News

Student with decorated graduation cap (reading 'thanks Mom and Dad') points and leans toward another graduate
More Than 400 Students Graduate

In December, 335 undergraduate and 125 graduate students graduated from the Broad College. John Duffey (BA Accounting ’82), president of Six Flags Entertainment Corp., served as the keynote speaker at the undergraduate commencement ceremony.

Donations Sought for Destination Auction

The School of Hospitality Business will host its major annual fundraising event, Destination Auction, on Saturday, February 25, at the Kellogg Center. The event auctions a variety of experiences and memorabilia donated by generous alumni and friends to support the student Hospitality Association, the HB Alumni Association, and two local charities. Donations to the fundraiser are greatly appreciated – please respond by Wednesday, February 1.

Alexandra Clark in front of a Bon Bon Bon - Detroit seal at her workplaceAlumna Named to Forbes “30 Under 30” List

Alexandra Clark (BA Hospitality Business ’10) has been named “Best Young Pastry Chef in the World” by Forbes, as well as being honored on its list of “30 Under 30” for young professionals in the food and drink industry worldwide. Clark is the founder of Detroit-area sweet shop Bon Bon Bon.

Broad Alumna Guides Culinary Expeditions

By turning her passions for food, culture, and travel into her profession, Elizabeth Suvedi (BA Marketing ’01) veered her career from the corporate to the culinary, but she continues to be guided by the drive to achieve she honed at Broad. Her successful business venture takes fellow travelers around the world – one meal at a time.

Business at Broad

MS in Management, Strategy, and Leadership among Top 20 Online Business Degrees in Latest U.S. News Ranking

U.S. News & World Report ranked the Broad MS in Management, Strategy, and Leadership (MSMSL) no. 16 in its 2017 ranking of the best online business master’s programs. This is up 10 places from last year and nearly 50 places over three years.

Evan DunbarWhen Business Strikes a Chord: Sophomore Breaks into Music Industry

One Broad undergraduate took seriously the admonition that starting a business costs 10 times more after graduation. Read on about his launch of a recording studio and more.

Stock Market Fails to Predict Product Performance

New research by a Broad professor shows that stock market investor responses to product pre-announcements do not reliably predict how a new product will perform. Under certain conditions, however, short-term market reactions to these announcements become more reliable predictors of product performance.

Around MSU

Spartans Lead the Student Startup Madness Field

Logo for SSM - Student Startup MadnessThe 2017 Student Startup Madness competition has announced its “starting field of 64,” and MSU has eight student entrepreneur groups represented—the most of any university in the competition. The competition focuses on college digital media startups and holds its final competition on stage at the South by Southwest (SXSW) conference.

Researchers to Fight Zika by Breeding Mosquitoes

An MSU researcher won a highly competitive $1 million grant from USAID to fight the Zika virus by building a “mosquito factory” in Mexico. The facility will breed mosquitoes infected with bacteria harmless to humans but which renders female mosquitoes sterile—reducing the population and the ability of mosquitoes to transmit diseases.

MSU Faculty, Staff, Retiree 2016 Giving Highest of Any Big Ten University

Gifts to MSU from current and former faculty and staff in fiscal year 2016 totaled the most in MSU’s history, the highest reported in the Big Ten, and the fourth-highest in the American Association of Universities. Outright gifts, pledges, in-kind gifts, and estate gifts reached almost $25 million as the fiscal year closed June 30.

Your Global Business Network

Activate Your Alumni Directory Profile Today—Free of Charge

Visit the alumni directory, accessible from the Broad alumni page, and get connected today with Spartans around the world in accounting, finance, hospitality business, management, marketing, and supply chain management.  Activating your new profile is as easy as 1, 2, 3. Please use the following information when going through the process:

  1. Enter [personalized] for your name search.
  2. Select your name from the list shown.
  3. Enter your Entity ID: [personalized].

Get connected today! Returning users can log in here.

Upcoming Events

FTMBA Webinar: Special Topics – Supply Chain Management
January 12
7–8 p.m.

Innovate State Speaker Series: Alexandra Clark (BA Hospitality Business ’10)
January 17
6–8 p.m.
East Lansing, MI

Business and Bagels: Design Thinking
January 18
7:30–9:15 a.m.
East Lansing, MI

Diversity Career Fair
January 18
2–6 p.m.
East Lansing, MI

Supply Chain Management Career Fair
January 19
2–6 p.m.
East Lansing, MI

Executive MBA Preview Day
January 21
10 a.m.–2 p.m.
Troy, MI

10th Annual MSU Alumni Reception (during ALIS Conference)
January 24
5:30–7:30 p.m.
Los Angeles, CA

Executive MBA Breakfast with a Side of Business
January 25
7:30–9 a.m.
Troy, MI

Innovate State Speaker Series: Marc Colcer
February 7
6–8 p.m.
East Lansing, MI

Executive MBA Information Session
February 8
6–8 p.m.
Detroit, MI

FTMBA Webinar: Funding Your MBA
February 8
7–8 p.m.

FTMBA Exploration Program
February 11
9 a.m.–1 p.m.
East Lansing, MI

Business and Bagels: Organizational Change
February 14
7:30–9:15 a.m.
East Lansing, MI

Executive MBA Preview Day
February 18
10 a.m.–2 p.m.
East Lansing or Troy, MI

FTMBA Webinar: The MSU Broad MBA Advantage
February 22
7–8 p.m.

Healthcare Leadership Academy: Business Strategy for a Changing Landscape
February 24–25
Acme, MI

Destination Auction: Your Paradise Awaits
February 25
5–10 p.m.
East Lansing, MI

One alumna’s career path led her to handle logistics for the United Nations High Commissioner for Refugees. Read more.

Michigan State University Eli Broad College of Business

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