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September 2012 Broad Business eNews


September 2012

Alumni news

New ways to connect through Facebook, alumni community

Want to connect with fellow alumni and the Broad College? Alumni can now stay informed and in touch through a new Facebook page and alumni community. MSU’s Broad College of Business has created an official college Facebook page that will replace the existing alumni page and provide a stronger, broader community for alumni, faculty, staff, students, friends, and companies interested in the college. Please “like” us at to find out more. In addition, the Broad College has recently launched an alumni community at Alumni should have received an e-mail with instructions on how to log-in and start connecting with fellow alumni. If you have any questions about the alumni community, please contact

Go Green! Come tailgate with the Broad College

Enjoy football, food and fun with fellow alumni this fall! The Broad College will host an alumni pre-game tent for every home football game. Alumni are welcome to stop by, enjoy some food, and reminisce with classmates. It’s free — just stop by and say hi before cheering on the Spartans! The tent will be located east of the old MAC Power Plant on Red Cedar Road, just north of Shaw. We hope to see you there! This week’s tailgate on Saturday, September 15, will be hosted by the Weekend MBA program. More about the tailgate

Business at Broad

A fresh start to a new year at the Broad College

Several upgrades throughout the spring and summer were ready when the Broad College welcomed nearly 1,800 new students for the fall semester on August 29. Updates include new classroom carpet, paint and sound systems, upgrades to the MBA Computer Lab, the addition of carpet and tons of seating throughout the hallways, touchscreen directories, and the Procter & Gamble Leadership Lounge in the Eppley Center glass hallway. More renovations are scheduled for later this year when Starbucks is built on the ground floor of the Business College Complex. These additions not only improve the look and feel of the college, but provide areas for students and visiting alumni to work, network, and catch up. More about the upgrades

Big data, big news: Kickoff of new MS in business analytics

MSU has launched a new master’s degree program in business analytics to meet the growing need for professionals who can analyze large data sets to guide business decisions. The Broad College, in partnership with the College of Engineering and College of Natural Science, will offer the 30-credit program beginning in January 2013.

The college officially launched the program during the Emerging Power of Analytics Symposium held at the Henry Center on September 6. The event included a presentation on IBM Smarter Planet & Watson with IBM executives and a corporate panel with representatives from Dow Chemical, Amazon, GM, Procter & Gamble, and IBM who discussed careers in analytics and the role of analytics in business decisions. More about analytics

Expanding opportunities — new online business hospitality certificate

Looking to improve your job performance and advance in the hospitality industry? The Broad College is now offering a 100 percent online management certificate in the business of hospitality. Leading hospitality faculty from The School of Hospitality business will teach three eight-week courses using state-of-the-art technology and interactive tools to deliver the essentials of hospitality management to participants. Multidisciplinary courses covering human resource management, marketing, law, and information systems as they relate to the industry will give participants a competitive edge in the rapidly changing market. Enrollment began August 1 and classes start October 1. More about the certificate

Around MSU

Record number of students at MSU reflects quality

The 2012-13 academic year at MSU has an expected enrollment of nearly 49,000, a record number that reflects MSU’s status as one of the world’s top universities. The entering class of about 8,100 strong is also of high academic caliber with an average high school GPA of 3.6 and ACT of 25.6. Michigan residents remain well represented as 80 percent of the undergraduate student enrollment. The Broad College of Business has one of the largest enrollments among the individual colleges at MSU. More about the record number

MSU celebrates 150 years of land-grant vision, values

MSU, the nation’s pioneer land-grant university, is celebrating the 150th anniversary of the signing of the Morrill Act that created these institutions of higher education. MSU was the model for this system that granted land to states to establish and endow colleges to provide a practical education. Throughout the summer, MSU has participated in events and shared photos to commemorate this major milestone. More about the anniversary

Broad Art Museum to open this fall

If you have visited campus lately, you have probably noticed the unique structure being built near Grand River and Farm Lane. The world-class Eli and Edythe Broad Art Museum will open November 9 with an outdoor public ceremony. An open house will follow November 10 and include a tour of the building. The museum will not only bring a special look to campus, but it also will provide an opportunity for international contemporary art to appear at MSU and inspire cross-disciplinary discussion of contemporary issues. More about the museum

Upcoming Events

Executive Development
Business & Bagels

Topic: Speaking in Public
September 12
Henry Center
Lansing, MI
7:30-9:15 a.m.
More info on Business and Bagels

UNITE 3.0 Spartan Marketers Conference

Marketing students, alumni and faculty welcome
September 13
Henry Center
Lansing, MI
6-8 p.m.
More info on the conference

Alumni Tailgates

For all home games
2 hours before kickoff
Near MSU stadium – Red Cedar north of Shaw
Food and beverages provided, just stop by!

Upcoming games:
MSU vs. Notre Dame
Hosted by
September 15
6-8 p.m.
More info on the game

September 22
MSU vs. Eastern Michigan

September 29
MSU vs. Ohio State

Panel: How to Develop an Innovation Culture

AMP/EMBA/WMBA alumni welcome
September 19
MEC Troy
Troy, MI
5:30-8:30 p.m.
More info on the panel

FMI Alumni Golf Fundraiser

October 1
North Shore Country Club
Glenview, IL
More info on the fundraiser

Annual Golf Outing

October 3
Forest Lake Country Club
Bloomfield Hills, MI
7:30 a.m. registration
More info on the golf outing

Next eNews

Homecoming weekend events!

Broad pride point

In fall 2012, the Broad College welcomed:

  • 1,083 freshmen
  • 146 transfer students
  • 552 new international students
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