BEGIN:VCALENDAR
VERSION:2.0
PRODID:-//Eli Broad College of Business | Michigan State University - ECPv6.15.17.1//NONSGML v1.0//EN
CALSCALE:GREGORIAN
METHOD:PUBLISH
X-WR-CALNAME:Eli Broad College of Business | Michigan State University
X-ORIGINAL-URL:https://broad.msu.edu
X-WR-CALDESC:Events for Eli Broad College of Business | Michigan State University
REFRESH-INTERVAL;VALUE=DURATION:PT1H
X-Robots-Tag:noindex
X-PUBLISHED-TTL:PT1H
BEGIN:VTIMEZONE
TZID:America/Detroit
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20200308T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20201101T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20210314T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20211107T060000
END:STANDARD
BEGIN:DAYLIGHT
TZOFFSETFROM:-0500
TZOFFSETTO:-0400
TZNAME:EDT
DTSTART:20220313T070000
END:DAYLIGHT
BEGIN:STANDARD
TZOFFSETFROM:-0400
TZOFFSETTO:-0500
TZNAME:EST
DTSTART:20221106T060000
END:STANDARD
END:VTIMEZONE
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20210615T100000
DTEND;TZID=America/Detroit:20210615T140000
DTSTAMP:20260422T131838
CREATED:20210521T163915Z
LAST-MODIFIED:20210521T164233Z
UID:10003351-1623751200-1623765600@broad.msu.edu
SUMMARY:A Brand's New World - Latin America: Day 1 of 3
DESCRIPTION:Session 1: Strategies for Brands in Working With Local Authorities to Address Counterfeiting\nJoin us on June 15\, at 10am EST to learn about working with local authorities is paramount for brands in addressing counterfeiting. This panel will explore strategies and best practices on the ground for brands when reaching out\, building relationships\, and working with local authorities in Latin America. \nSession 2: Free Trade Zones and Brand Protection: Best Practices\nJoin us on Tuesday\, June 15 at 1pm EST to discuss free trade zones (FTZ) attract and promote commerce by allowing that companies to import\, manufacture\, and sell without assuming heavy custom duties. As these zones attracts commerce\, they also attract counterfeits. The proliferation of FTZs in order to facilitate trade around the world creates a constant stream of challenges to brand protection strategies. This panel will explore FTZs and how brands can develop effective solutions to these challenges and ultimately create more adaptive and collaborative interventions. Panelists will share their experiences with brand protection activities across Latin America. \nYou must register for each session you wish to attend.
URL:https://broad.msu.edu/event/a-brands-new-world-latin-america-day-1-of-3/
LOCATION:Online
CATEGORIES:Featured Events,International Business Center
END:VEVENT
END:VCALENDAR