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X-WR-CALNAME:Eli Broad College of Business | Michigan State University
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X-WR-CALDESC:Events for Eli Broad College of Business | Michigan State University
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DTSTART;TZID=America/Detroit:20191028T150000
DTEND;TZID=America/Detroit:20191028T170000
DTSTAMP:20260423T061754
CREATED:20190930T160357Z
LAST-MODIFIED:20190930T160613Z
UID:10003012-1572274800-1572282000@broad.msu.edu
SUMMARY:AIS Faculty Recruiting - Vishal Baloria
DESCRIPTION:Vishal Baloria is one of our faculty recruits. He hails from Boston College. Please stop in and listen to his presentation!
URL:https://broad.msu.edu/event/ais-faculty-recruiting-vishal-baloria/
LOCATION:North Business Building\, 632 Bogue St\, East Lansing\, MI\, 48824\, United States
ORGANIZER;CN="Katie Trinklein":MAILTO:trinkle4@msu.edu
END:VEVENT
BEGIN:VEVENT
DTSTART;VALUE=DATE:20191030
DTEND;VALUE=DATE:20191031
DTSTAMP:20260423T061754
CREATED:20190823T003059Z
LAST-MODIFIED:20191016T150657Z
UID:10002963-1572393600-1572479999@broad.msu.edu
SUMMARY:Fall 2019 CXM Best Practices Symposium
DESCRIPTION:Program Agenda \nDesigning the Customer Experience & Customer Feedback and Continuous Improvement\nKellogg Center\, East Lansing\, Michigan\n  \nGartner has identified “10 Habits of Customer-Centric Organizations”. From ‘Continuously Listening to Customers’ to ‘Adapting to Customer Needs and Demands in Real-Time at least six of the 10 habits can be linked to two critical components of the customer experience management process: Designing the Customer Experience and Customer Feedback and Continuous Improvement \n \nWith the topics Designing the Customer Experience and Customer Feedback and Continuous Improvement at the forefront\, the Fall 2019 CXM Best Practices Symposium provides participants with opportunities to Learn\, Share\, and Grow through a program featuring an inspiring keynote speaker\, breakout session presentations\, and a panel discussion. \n  \n\nKeynote Speaker: Andrea Brimmer – CMO – Ally Financial\nThe Importance of Being Brave \n \n  \nReferred to as the “Chief Disruption Officer” of Ally Financial\, where she serves as the chief marketing and public relations officer\, Andrea is an industry thought leader\, winning the Financial Communication Society’s Marketer of the Year award last year and named to the Forbes list of the 50 Most Influential CMOs. “The best brands in the world do a phenomenal job of keeping consumers engaged in ways that are fun but also useful\,” Brimmer says. “We have to remember that consumers react with emotion. They react with their gut. They react as people\, not robots\,” Brimmer asserts. “Disruptive techniques break through the clutter and appeal to people with their hearts. That allows you to punch above your weight.” \n  \n  \n\nBreakout Session Presentations\nCustomer Experience Design\nSession Descriptions \n\n\nDarren Hood (Senior User Experience Designer) – United Wholesale Mortgage\nMicroexperience Awareness – Going Beyond the Touchpoint \n\n\nMichelle Kaptur (Manager – Global Customer Experience Strategy) and Laura Marie Casey  (Assistant Manager – Global Customer Experience Strategy) – General Motors\nBlueprints Aren’t just for Building Houses \n\nScott Watkins (Business Intelligence Executive) – Michigan Virtual\nDesign Sprints – A Means for Quickly Exploring Problems and Developing Solutions\nJeremy Franklin – VMLY&R (Director – Strategy & Insights) – VMLY&R and Jason Sprawka (Director\, US Customer Experience) – Ford\nWhere Does One Start When Designing a Customer Experience?\nBob Kiple (Global Customer Experience Strategy and Innovation – Retired) – General Motors\nHow to Avoid Getting Overcome by the Complexity of CX\nRebecca Selesky (Interim Director) – MSU Culinary Services\nMSU’s Extreme Makeover: The Design of a Customer-Centeric Dining Experience\nSean Claessen (Chief Strategy Officer) and Kay Van Slooten (Customer Experience Strategy Director) – Bond Brand Loyalty\nBuilding Wicked Customer Experiences and the Moments that Matter the Most\nMichael Baskin (Principle) – ONESPARK Experience Design\nInside Out CX Innovation: Engaging the Organization in Defining and Designing Customer-Centric Solutions\n\n\nCustomer Feedback and Continuous Improvement\nSession Descriptions \n\n\nNancy Flowers (Vice President – Member Experience) – Hagerty\nMeasuring the Moments that Matter \n\n\nJill Katic (Senior Director – Continuous Improvement) – Barton Malow\nDeveloping a Framework for Continuous Improvement  \n\n\nJeremy Burek (Director – Customer and Partner Care Operations) – Starbucks\nStarbucks Social Care Team – Scrubbing Social Media and Providing Solutions \n\n\nXavier Quenaudon  (Senior Vice President) – Burke\, Inc.\nDesigning a Holistic CX Management Program \n\n\nMichael Allenson (Co-Founder) – Xpedition\nAddressing the Root Causes of Why Customer Experience is Not Improving  \n\nJohn Joba (Analytics Translator) and David Robbins (Account Strategist) – Gongos\, Inc.\nGood\, Better\, and Best: Three Ways to Calculate the ROI of CX Initiatives\nRogerio Monteiro (Global Chief Client Officer) – Worthix\nUnderstanding Decision Drivers Beyond CSAT and NPS\n\n\nEngaging the Customer\nSession Descriptions \n\n\nJosh Stauffer (CEO and President) – Blue Flame Thinking\nGet Scrappy: Start Measuring Customer LTV with Digital \n\n\n  \n\nPanel Discussion \nDesigning the Customer Experience: Aligning CX and UX \n\nAleks Niestroj (Executive Director – Experience Strategy and Insights) – VMLY&R\nDarren Hood (Senior User Experience Designer) – United Wholesale Mortgage\nJosh Stauffer (CEO and President) – Blue Flame Thinking\nKatherine Ephlin (COO) – Gongos\, Inc\nLaurel Stanley (Global Manager of User Experience) – Steelcase\nAndrea (Dre) Wallace (Innovation Portfolio Manager) – Emergent Holdings
URL:https://broad.msu.edu/event/cxmmsu-fall-2019-cxm-best-practices-symposium/
LOCATION:Kellogg Hotel & Conference Center\, 219 S Harrison Rd\, East Lansing\, MI\, 48824\, United States
CATEGORIES:Featured Events,Marketing
ORGANIZER;CN="Tom DeWitt":MAILTO:dewittth@msu.edu
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BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20191101T103000
DTEND;TZID=America/Detroit:20191101T120000
DTSTAMP:20260423T061754
CREATED:20190821T020041Z
LAST-MODIFIED:20231026T192438Z
UID:10002858-1572604200-1572609600@broad.msu.edu
SUMMARY:Patricia & Scott Eston Research Workshop Series
DESCRIPTION:Laura Li is joining us from University of Illinois at Urbana Champagn in this week’s iteration of the Accounting Research Workshop. You can see more information about Laura at https://giesbusiness.illinois.edu/profile/laura-li \nYou can find us in room N124 BCC. No RSVP required. Feel free to drop by if you are interested!
URL:https://broad.msu.edu/event/patricia-scott-eston-research-workshop-series-3/
LOCATION:1st floor of the Business College Complex\, 632 Bogue St\, East Lansing\, MI\, 48824\, United States
CATEGORIES:Accounting
ORGANIZER;CN="Katie Trinklein":MAILTO:trinkle4@msu.edu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20191101T113000
DTEND;TZID=America/Detroit:20191101T123000
DTSTAMP:20260423T061754
CREATED:20191023T134353Z
LAST-MODIFIED:20191023T140235Z
UID:10003019-1572607800-1572611400@broad.msu.edu
SUMMARY:Business and Culture in Japan Info Session
DESCRIPTION:Attend this session to learn about the Business and Culture in Japan education abroad program: spend spring break in magnificent Tokyo!
URL:https://broad.msu.edu/event/business-and-culture-in-japan-info-session/
LOCATION:MI\, United States
CATEGORIES:Education Abroad
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BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20191101T154500
DTEND;TZID=America/Detroit:20191101T164500
DTSTAMP:20260423T061754
CREATED:20190828T041806Z
LAST-MODIFIED:20190828T041806Z
UID:10002972-1572623100-1572626700@broad.msu.edu
SUMMARY:Prospective Undergraduate Student Information Session
DESCRIPTION:The Eli Broad College of Business invites prospective students and families to visit the Business College Complex for a group information session to explore Broad majors\, College and Major admissions\, academic curriculum\, student life\, education abroad\, and services available to Broad students. \nPresentations and tours take place on select Fridays at 3:45 p.m. Prior registration is required.  Fall registration dates will begin on September 2\, 2019 and Spring registration dates will open in November 2019. \nProspective and admitted students who have not yet enrolled should plan to attend this presentation\, as individual advising appointments are reserved for enrolled students. \nRegister now!
URL:https://broad.msu.edu/event/prospective-undergraduate-student-information-session-5/
LOCATION:MI
CATEGORIES:Undergraduate Prospective Student
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BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20191102T100000
DTEND;TZID=America/Detroit:20191102T140000
DTSTAMP:20260423T061754
CREATED:20190822T011126Z
LAST-MODIFIED:20191022T142739Z
UID:10002873-1572688800-1572703200@broad.msu.edu
SUMMARY:Executive MBA | Program Preview | Lansing
DESCRIPTION:The program preview provides an opportunity to observe a Broad College Executive MBA class\, attend a short information session with program staff\, and share a meal with current students and faculty. \nAgenda: \n10:00 a.m. | Short Information Session \n11:00 a.m. | Observe a Broad College Executive MBA Class \n12:00 p.m. | Lunch with Current Students and Faculty
URL:https://broad.msu.edu/event/executive-mba-program-preview/
LOCATION:Henry Center for Executive Development\, 3535 Forest Rd\, East Lansing\, MI\, 48910\, United States
CATEGORIES:Executive MBA
ORGANIZER;CN="Executive MBA Program":MAILTO:sellis@broad.msu.edu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20191102T100000
DTEND;TZID=America/Detroit:20191102T140000
DTSTAMP:20260423T061754
CREATED:20190822T012852Z
LAST-MODIFIED:20191022T143311Z
UID:10002952-1572688800-1572703200@broad.msu.edu
SUMMARY:Executive MBA | Program Preview | Troy
DESCRIPTION:The program preview provides an opportunity to observe a Broad College Executive MBA class\, attend a short information session with program staff\, and share a meal with current students and faculty. \nAgenda: \n10:00 a.m. | Short Information Session \n11:00 a.m. | Observe Broad College Executive MBA Class \n12:00 p.m. | Lunch with Current Students and Faculty
URL:https://broad.msu.edu/event/executive-mba-program-preview-troy-4/
LOCATION:Management Education Center\, 811 W Square Lake Rd\, Troy\, MI\, 48098\, United States
CATEGORIES:Executive MBA
ORGANIZER;CN="Sarah Ellis%2C Admissions & Academic Services Manager":MAILTO:sellis@broad.msu.edu
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=America/Detroit:20191102T150000
DTEND;TZID=America/Detroit:20191102T180000
DTSTAMP:20260423T061754
CREATED:20191017T141850Z
LAST-MODIFIED:20191017T141850Z
UID:10003018-1572706800-1572717600@broad.msu.edu
SUMMARY:MSU Executive Forum: Michigan China Opportunities
DESCRIPTION:Event Summary: \nWith the increasing exchanges in business and education between the State of Michigan and China\, Spartans and Michigan State University play an important role in creating the connections and making businesses happen. You are invited to join MSU Eli and Edythe L. Broad Dean of the Eli Broad College of Business\, Sanjay Gupta and three MSU alumni panelists at 2019 MSU Executive Forum in Shanghai on Nov. 2\, when we will: \n\nShowcase MSU and Spartans’ role in promoting exchanges and creating connections between the State of Michigan and China.\nHighlight the business/investment/education opportunities between Michigan and China that are related to MSU.\nShare how their MSU experience help prepare their global professional career.\n\nPanelists:  \n\nNing Shao\, Chief of Executive\, Michigan China Center\nBun Ly\, Vice President of Global Commerce & Business Development\, Detroit Economic Growth Corporation\nTu Le\, Managing Director of Sino Auto Insights\n\nRSVP is encouraged here: http://msualumni.sv.mikecrm.com/xtmB39e
URL:https://broad.msu.edu/event/msu-executive-forum-michigan-china-opportunities/
LOCATION:Shanghai Community International School – Hongqiao Campus\, 1161 Hongqiao Rd\, Changning\, Shanghai\, China
CATEGORIES:Alumni Events
ORGANIZER;CN="Skyrin (Xiaoyu) Yin":MAILTO:skyin@msu.edu
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