Kozler & Team - MSU Competition 2015.

Kevin Blue, Jeremy Kozler, Jason Regier and Anton de Avila compete in the KPMG International Case Competition

FMI Senior Scholar Jeremy Kozler and Broad College teammates Kevin Blue, Jason Regier, and Anton de Avila won the campus rounds of the KPMG International Case Competition held Friday, November 13, 2015 at the Kellogg Center. These students will compete in the competition’s next rounds in Chicago on January 14-15, 2016.

The campus case focused on analyzing Mabe’s current joint venture in Russia and recommending a strategy to capture market share and maximize profits during a period of slow economic growth and falling consumer demand for appliances.  Jeremy, Kevin, Jason and Anton recommended the development and sale of a low-cost appliance line to attract young consumers (first-time appliance buyers) and the manufacturing of this line at a small-scale plant in Russia instead of manufacturing overseas.