Article
Khodakarami, F., Petersen, J. A., & Venkatesan, R. (2015). Developing Donor Relationships: The Role of the Breadth of Giving.
Journal of Marketing, 79(4), 77-93.
Article
Khodakarami, Farnoosh, J. Andrew Petersen, and Rajkumar Venkatesan (2015), “Developing Donor Relationships: The Role of the Breadth of Giving,” Journal of Marketing, 79(4), 77-93.
Article
Khodakarami, Farnoosh, and Yolande E. Chan (2014), "Exploring the Role of Customer Relationship Management (CRM) Systems in Customer Knowledge Creation,” Information & Management, 51(1), 27-42
Article
Khodakarami,
Farnoosh, J. Andrew Petersen, and Rajkumar Venkatesan (2015), “Developing Donor
Relationships: The Role of the Breadth of Giving,” Journal of Marketing,
79(4), 77-93.Article
Khodakarami, Farnoosh, and Yolande E. Chan (2014), "Exploring the Role of Customer Relationship Management (CRM) Systems in Customer Knowledge Creation,” Information & Management, 51(1), 27-42.
Article
Khodakarami, Farnoosh, and Yolande E. Chan (2014), "Exploring the
Role of Customer Relationship Management (CRM) Systems in Customer Knowledge
Creation,” Information &
Management, 51(1), 27-42.Article
§ Khodakarami,
Farnoosh, and Yolande E. Chan (2013), "An Investigation of Factors
Affecting Marketing Information Systems’ Use," Journal of
Marketing Development and Competitiveness, 7(2), 115-121.
Book
§
Andrew
Petersen, Rajkumar Venkatesan, and Farnoosh Khodakarami (2019), “Designing and
Effectively Managing Customer-Centric Loyalty Programs, in the “Handbook on
Customer Centricity: Strategies for Building a Customer-Centric Organization”,
edited by Robert Palmatier, Christine Moorman, and Ju-Yeon Lee.