Farnoosh Khodakarami

Khodakarami, F., Petersen, J. A., & Venkatesan, R. (2015). Developing Donor Relationships: The Role of the Breadth of Giving. Journal of Marketing, 79(4), 77-93.


Khodakarami, Farnoosh, J. Andrew Petersen, and Rajkumar Venkatesan (2015), “Developing Donor Relationships: The Role of the Breadth of Giving,” Journal of Marketing, 79(4), 77-93.Khodakarami, Farnoosh, and Yolande E. Chan (2014), "Exploring the Role of Customer Relationship Management (CRM) Systems in Customer Knowledge Creation,” Information & Management, 51(1), 27-42Khodakarami, Farnoosh, J. Andrew Petersen, and Rajkumar Venkatesan (2015), “Developing Donor Relationships: The Role of the Breadth of Giving,” Journal of Marketing, 79(4), 77-93.
Khodakarami, Farnoosh, and Yolande E. Chan (2014), "Exploring the Role of Customer Relationship Management (CRM) Systems in Customer Knowledge Creation,” Information & Management, 51(1), 27-42.Khodakarami, Farnoosh, and Yolande E. Chan (2014), "Exploring the Role of Customer Relationship Management (CRM) Systems in Customer Knowledge Creation,”           Information & Management, 51(1), 27-42.§  Khodakarami, Farnoosh, and Yolande E. Chan (2013), "An Investigation of Factors Affecting Marketing Information Systems’ Use," Journal of Marketing Development and Competitiveness, 7(2), 115-121.         §  Andrew Petersen, Rajkumar Venkatesan, and Farnoosh Khodakarami (2019), “Designing and Effectively Managing Customer-Centric Loyalty Programs, in the “Handbook on Customer Centricity: Strategies for Building a Customer-Centric Organization”, edited by Robert Palmatier, Christine Moorman, and Ju-Yeon Lee.