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Brandon Holle

Doctoral Student
Department: Marketing
Office:
North Business Building
632 Bogue St Rm N462
East Lansing, MI 48824
Phone: (517) 432-6453
  • Biography
    Brandon Z. Holle is a marketing Ph.D. candidate at the Eli Broad College of Business. His research interests are focused on topics including electronic word-of-mouth, digital marketing, brand strategy, marketing-finance interface, innovation, new product development, and sports marketing.

    Education:
    • Ph.D. in Marketing - Michigan State University (Expected 2023)
    • M.B.A in Marketing - University of Nebraska - Lincoln
    • B.S. in Business Administration - California Polytechnic State University - San Luis Obispo (Cal Poly)

  • Education
    M.B.A. Marketing 2018, University of Nebraska - Lincoln
    B.S. Business Administration - Marketing 2014, California Polytechnic State University - San Luis Obispo
  • Courses
    • MKT 317: Quantitative Business Research Methods (Marketing Analytics)
    • MKT 460: Marketing Strategy
    • MKT 300: Marketing Management
  • Awards
    • Robert P. Poland Endowed Doctoral Fellowship
      Michigan State University, 2018-2022
    • Graduate School Research and Travel Fellowship
      Michigan State University, 2019
    • International Studies and Programs Travel Award
      Michigan State University, 2019
    • Mittelstaedt & Gentry Doctoral Symposium Fellow
      University of Nebraska - Lincoln, 2020
    • Mittelstaedt & Gentry Doctoral Symposium Fellow
      University of Nebraska - Lincoln, 2021
    • Academy of International Business – US Southeast Doctoral Consortium Fellow
      Academy of International Business, 2021
    • Society for Marketing Advances Doctoral Consortium Fellow
      Society for Marketing Advances, 2021
    • AMA-Sheth Foundation Doctoral Consortium Fellow
      Michigan State University 2022
    • Sheth/AIB Doctoral Consortium Fellow
      Michigan State University 2022
    • Donald A. and Shirley M. Taylor Research Excellence Award
      Michigan State University 2022
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