
November 2021
Research Spotlight: Opportunities in International Sales Research – Tips and Trends
For this webinar, we invited three marketing scholars who have recently published important foundational work for the future of international marketing scholarship in the field of personal selling and sales management. Our panelists will discuss their research addressing contemporary conceptual and methodological best practices. This webinar will include short presentations followed by a discussion moderated by the co-hosts, Dr. Ahmet Kirca of Michigan State University and Dr. David Griffith of Texas A&M University. Speakers: Dr. Jessica Oglive, Marquette University Dr.…
Find out more »BroadX | Virtual Presentation
Unique business research from top faculty at MSU BroadX is a series of alumni engagement events featuring MSU Broad College faculty discussing the ways MSU has a unique, leading voice in business education and marketplace change. Come engage with your fellow alumni and these world-renowned faculty as they share short, thought-provoking, and inspirational ways their research impacts business, the workplace and daily. Meet the Speakers "Where Have All the Truck Drivers Gone?" - Dr. Jason Miller Much has been about…
Find out more »January 2022
Broad Executive MBA | Virtual Program Preview
Join Kara Tripi, Assistant Director of the Broad College Executive MBA Program, in a virtual program preview. This webinar will provide details regarding the academic program, admission criteria, and tuition/program fees. Agenda Information Session Q & A Connecting with program alumni
Find out more »Business and Bagels | Applying Strategy to Board Design
Description Whether a firm simply survives or actively thrives often hinges on the managers’ understanding—and ideally mastering—organizational design. Organizational design seeks to create alignment between the organization and its operational strategy through a mix of formal and informal structures, processes, and rewards. While the principles of organizational design apply to all parts of the firm, one key area will be the focus of the January 19 Business and Bagels webinar: the board room. Shelby Gai, Ph.D., will examine how leaders…
Find out more »Executive MBA | Program Preview | Troy **virtual event
Join Greg Janicki, Director of the Executive MBA Program, in a virtual program preview. This webinar will provide details regarding the academic program, admission criteria, and tuition/program fees. Agenda Information Session Q & A Connecting with program alumni Note, as of 1.20.22 this event has been changed to a virtual event. Agenda: 10:00 a.m. | Short Information Session
Find out more »Research Spotlight: How Will Cryptocurrency Transform the Future of International Business and Trade
Major trading companies and MNCs around the world are recognizing the transformative impact of block chain technology in operating global supply chains, managing trade finance, and unlocking new business models. For this webinar, we invited two scholars from fiancé and economics fields to gain a better understanding of the impact of cryptocurrencies in the future of international business and trade. Specifically, the general discussion point will be around the introduction of cryptocurrencies, asset market volatilities, and international business. Our panelists…
Find out more »Global Business Club: Foreign Direct Investment in Michigan
IBC’s Global Business Club is hosting an event focused on foreign direct investment in Michigan. The webinar will give an overview of FDI and economic data pre and during the Covid-19 pandemic. After the keynote, a panel of economic development experts will discuss trends they have seen in FDI, discuss recent investment projects, and talk about what they foresee in the year to come. Event Flyer
Find out more »MSI Consortium – From Product to Platform: Transformation in the Global Automotive Industry
Emerging from the disruptive market forces of the twenty first century, the global automotive industry has become synonymous with more than just mobility. Advances in technology and the transformation of systems are enabling innovative products that allow vehicles to serve as platforms for other products; vehicles are becoming “living rooms on wheels”. Heritage brands are racing to compete with relatively recent market entrants who have refined over the air vehicle software updates that are used to optimize a vehicle’s performance.…
Find out more »February 2022
Community Colleges Go Global: How to Design Your Education Abroad Program
Are you looking to offer an education abroad program? This webinar will provide you with the knowledge, experience, and resources you need to design an education abroad program at the two-year college level. The workshop is specifically targeted towards educators and will focus on all aspects of education abroad and international internships. Event Flyer
Find out more »Broad Executive MBA | Virtual Program Preview
Join Greg Janicki, Director of the Broad College Executive MBA Program, in a virtual program preview. This webinar will provide details regarding the academic program, admission criteria, and tuition/program fees. Agenda Information Session Q & A Connecting with program alumni
Find out more »April 2022
Entrepreneurship & Innovation Week 2022
From Monday, April 4 to Friday, April 8, 2022, Michigan State University is proud to announce its fourth annual Entrepreneurship & Innovation Week. Hosted by Michigan State University’s Burgess Institute for Entrepreneurship & Innovation in partnership with Women in Entrepreneurship & Entrepreneurship Association, we will feature several of flagship events & happenings to get involved with. Monday, April 4, 2022 — On April 4, from 10 a.m. - 12 p.m. ET at the Rock, our students, staff, and faculty will…
Find out more »MSI Consortium – How FinTech will Transform International Business
Fintech’s potential to transform international business has generated a tremendous amount of excitement across industries. In this webinar, three international experts in the emerging field of fintech will share with the audience key recommendations to leverage fintech opportunities in international trade and investment. The speakers will reveal, among other things, the following: How blockchain works. Understand when it makes sense to use blockchain in international business. Take a practical perspective on quantum computing and blockchain technologies and their impact on…
Find out more »2022 World IP Day – Youth and Entrepreneurship
Young entrepreneurs put their heart, soul, creativity and themselves into their inventions, ideas, products and businesses. Their creativity and investment in their ideas contribute to global societal change and progress and the freedom to run their own businesses. What does integrity mean to a young entrepreneur? Protecting their ideas, reputation, investment of self. What happens when that integrity is disrupted by someone faking their product or marks? This year's World Intellectual Property Day 2022 theme focuses directly on those great…
Find out more »May 2022
MSI Consortium – Bibliometrics in International Business: Guiding Future Research
Description This webinar provides an introduction to bibliometrics as a research tool, the basic steps in preparing and implementing a bibliometrics project, ways of analyzing and discussing data-driven results, and providing frameworks for guiding future research. The webinar will provide several examples of how bibliometrics has been used in international marketing/business. Key Takeaways: Understanding bibliometrics as a research tool to explore various disciplines or topics within a discipline. A stepwise guide to undertaking bibliometrics research. Developing data-driven conceptual frameworks as…
Find out more »June 2022
MS-CXM Virtual Info Session
Join us for this virtual information session to learn more about the MSU MS-CXM program. All attendees and questions are welcome!
Find out more »MS Marketing Research Virtual Info Sessions
Join us for this virtual information session to learn more about the MSU MSMR program. All attendees and questions are welcome!
Find out more »MS-CXM Virtual Info Session
Join us for this virtual information session to learn more about the MSU MS-CXM program. All attendees and questions are welcome!
Find out more »MSI Consortium – What does an International Business educator need to know about the blockchain?
Web3, blockchain, crypto, distributed ledger technology, tokens, NFTs...and many other words that are hard to understand and explain are filling up international business news. Research in the field of International Business (IB) on the blockchain-based businesses is only emerging leaving IB educators with little guidance on how to teach about these important, yet, highly complex innovations to their students. In this webinar, we have a unique opportunity to learn from distinguished entrepreneurs who are creating the blockchain-based business space. Aliaksandr…
Find out more »MS-CXM Virtual Info Session
Join us for this virtual information session to learn more about the MSU MS-CXM program. All attendees and questions are welcome!
Find out more »MS-CXM Virtual Info Session
Join us for this virtual information session to learn more about the MSU MS-CXM program. All attendees and questions are welcome!
Find out more »MS-CXM Virtual Info Session
Join us for this virtual information session to learn more about the MSU MS-CXM program. All attendees and questions are welcome!
Find out more »MS-CXM Virtual Info Session
Join us for this virtual information session to learn more about the MSU MS-CXM program. All attendees and questions are welcome!
Find out more »MS-CXM Virtual Info Session: Meet the Instructor Series
Join us for this information session as leaders from the healthcare industry (Bradley Kruger and Mike Puchtler) share their insights into Michigan State University's 100% online Master of Science in Customer Experience Management (MS-CXM) degree and the value it holds to patient experience administrators in the healthcare industry and how the degree and its graduates will help to reshape the industry itself. We'll also review the MS-CXM curriculum, the program instructional method and its instructors, and the application process.
Find out more »July 2022
MS-CXM Virtual Info Session
Join us for this virtual information session to learn more about the MSU MS-CXM program. All attendees and questions are welcome!
Find out more »MS-CXM Virtual Info Session
Join us for this virtual information session to learn more about the MSU MS-CXM program. All attendees and questions are welcome!
Find out more »MS-CXM Virtual Info Session: Meet the Instructor Series
Join us as we discuss the challenges organizations face in establishing true customer-centricity and CX and corporate strategy along with the strategies to bring about meaningful change to address them. Dr. Phillips-Husband will also discuss the instructional methods to be used in her course - MKT 879 - Organizational Development and Change as part of the 100% online MS-CXM program designed for working professionals. Participants will also learn about the MS-CXM curriculum and program application process.
Find out more »MS Marketing Research Virtual Info Sessions
Join us for this virtual information session to learn more about the MSU MSMR program. All attendees and questions are welcome!
Find out more »August 2022
MS Marketing Research Virtual Info Sessions
Join us for this virtual information session to learn more about the MSU MSMR program. All attendees and questions are welcome!
Find out more »