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Description

For this webinar, we invited three well-established international business/marketing scholars. Our panelists will discuss the use of meta-analysis as a methodological tool in international business and global marketing research. Specifically, panelists will cover contemporary conceptual and methodological best practices that need to be considered when they conduct meta-analyses. This webinar will include short presentations followed by a discussion moderated by the co-hosts. Time listed in EST

KEY TAKEAWAYS

• Learn areas of research opportunity that can best be explored via meta-analysis
• Gain insights into the best practices for different stages of the meta-analytic research process
• Tips related to best practices for designing and executing meta-analyses for publication in the international business/marketing literature

Location

virtual

Date

Thursday, February 2, 2023 11:00 AM – 12:00 PM

Description

A new world order is in place. Globalization is taking a different turn and evolving further. Businesses operate in a deeply interconnected yet polarized world, facing disruptions at multiple levels. Local relevance is one of the pillars for companies to maintain resilience and to thrive during times of turbulence.

How do multinationals win with local consumers, customers and stakeholders? What are some of the critical enablers for success in the face of a VUCA environment and scarcity of resources? Where do you centralize and how much do you localize to create scale and maintain focus? What is the impact of talent, organizational structure and culture to drive global scale and local relevance?

Today’s radical change in context requires us to review and refresh past learnings on some of the questions which have been discussed for decades. Recycling our knowledge might be helpful as we design the next phase of global business where the dichotomy of local and global is becoming both blurred and further contrasted.

Key take-aways:

• Gain insights into how multinationals operate in local settings

• Learn about different approaches in adapting global value propositions

• Obtain learnings on talent, structure and culture in leading and executing multinational operations

Location

Online

Date

Friday, January 27, 2023 10:00 AM – 12:30 PM

Description

Are you looking to offer an education abroad program? This webinar will provide you with the knowledge, experience, and resources you need to design an education abroad program at the two-year college level. The workshop is specifically targeted towards educators and will focus on all aspects of education abroad and international internships.

View program flyer in the “File Upload”

Please click the website link to register.

Location

Virtual

File Upload

Date

Thursday, January 26, 2023 11:00 AM – 12:00 PM

Description

FREE and open to all, but registration is required. Recently, the nature of entrepreneurial activity has gone through tremendous change with entrepreneurs designing business models challenging even the strongest global players, and responding to urgent calls such as sustainability. Fashion industry have showcased numerous striking examples of how new ventures change the rules of the game in a well-established industrial domain. This has been traced in the rise of several international brands founded by fashion entrepreneurs (i.e., ACBC Shoes, Reformation, Everlane, Patagonia), in the increasing number of collaborations between incumbent firms, new ventures and NGOs (i.e., ACBC shoes collaborating with luxury brands like Missoni and Chloe, Gucci collaborating with Wordrise and Artolution, Adidas collaborating with Parley for the Oceans), as well as in criticisms towards the current business models of established global brands (i.e., fast fashion companies like Zara).

With the purpose of providing insight both from the academic domain and practice, this webinar will present a discussion to highlight following questions:

– How does a strong orientation towards sustainability transform the playground of big multinationals in the fashion industry? What kind of opportunities have emerged for international new ventures?

– How do digital technologies change the nature of fashion entrepreneurship and affect the achievement of sustainability-oriented goals? Is technology a part of the problem, or is it the solution?

– In the face of these changes, what are the high priorities on the agenda of practitioners? What are the striking research questions for academics?

Key take-aways:

•  Hearing about the personal experience of a fashion entrepreneur with international coverage.
•  Gaining a viewpoint on various business model implications of sustainability orientation with a special focus on how entrepreneurs change the face of international   competition in the fashion industry.
•  Learning about new research questions and strategies

Location

virtual