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March 2014 Broad Business eNews

Blue skies above Beaumont Tower. Photo courtesy of Communications and Brand Strategy at Michigan State University.

March 2014

Alumni news

MSU Means Business in Grand Rapids April 17

This year’s annual MSU Means Business event, a partnership of the Broad College and West Michigan Spartans, is scheduled for April 17 in Grand Rapids. A business pre-event from 4:30–5:45 p.m. titled “West Michigan: Global Gateway” will feature a panel discussion about supply chain operations that support business development in the region. Confirmed panelists include David Frayer (Marketing/Supply Chain Management BA ’88, MBA ’89, PhD ’95), director of Executive Development Programs for the Broad College; Jeff Ge (Supply Chain Management/Finance MBA ’99), vice president of Steelcase Asia Pacific Operations; Michael Jeppesen, president of global operations for Wolverine World Wide; and Christopher O’Brien, senior vice president of CH Robinson. The evening event, which begins at 6 p.m., will include a reception, remarks from Eli and Edythe L. Broad Dean Stefanie Lenway, and the presentation of the MSU West Michigan Business Person of the Year Award.

63rd Annual Les Gourmets Serves Up the Big Apple

Les Gourmets 2014The 63rd annual Les Gourmets, which will feature a reception and seven-course dinner managed and produced by hospitality business students, will take place Saturday, April 5, 6–9:30 p.m. at the Kellogg Center. This year’s event focuses on the cuisine of New York City.

Business at Broad

MBA Climbs Eight Spots in Latest U.S. News Rankings, SCM Remains No. 2

The Full-Time MBA Program climbed eight spots to No. 35 in the latest U.S. News & World Report rankings. Among public universities, the program was ranked No. 14. In the specialty graduate program rankings, Broad maintained its No. 2 position in supply chain management, which it has held since this ranking debuted in 2004.

BroadWeek Brings MBA Students, P&G Execs Together to Explore Leadership

BroadWeek IV presenters from Procter and Gamble, with Associate Dean Sanjay GuptaMBA students explored leadership February 26–28 during BroadWeek IV. The intensive course was led by Procter & Gamble executives using the same exercises the Fortune 100 company uses internally to build leadership skills in its employees. The course covered strategy, personal performance as a “corporate athlete,” and leadership presence, particularly as a presenter and communicator. More about BroadWeek

Student Startup Competes at SXSW

Carbon Cash, the team that won Broad’s Undergraduate Pitch Competition, advanced to the “Entrepreneurial Eight” finals of the South by Southwest Student Startup Madness held March 10 in Austin. MSU is the only university to send a team to the Entrepreneurial Eight for two consecutive years. More about the competition

Undergrads Ride to Tibet

Xinyu “Jacky” Yang (BA Supply Chain Management ’16) and several classmates took on a great challenge last summer. In the spirit of “Spartans Will,” they bicycled 2,000 km from Dali, Yunnan, China, to La’sa, Tibet, in 30 days. The documentary of their trip is available on YouTube.

Around MSU

Spartan Global Day of Service April 12

Spartans are encouraged to take part in MSU’s global day of service, SPARTANS WILL. POWER, on April 12. The day-long event will connect alumni, students, faculty, staff, and friends around the world through the service they provide to their communities. More about the service day

MSU Partners in Manufacturing Innovation Institute

MSU is partnering with a number of other universities and private sector companies in the American Lightweight Materials Manufacturing Innovation Institute, announced February 25 by President Barack Obama. The institute will focus on lightweight and modern metals manufacturing. More about the institute

President’s Report Coming March 27

This year’s President’s Report, Inside Out, investigates the student experience by following the lives of nine Spartan undergraduates throughout fall semester 2013. Previews of the resulting 30-minute documentary will be revealed over the next few weeks. The full President’s Report will be released March 27. More about the report

FRIB Groundbreaking Set

Groundbreaking ceremonies for the Facility for Rare Isotope Beams (FRIB) will be held March 17, welcoming a host of dignitaries to the work site. FRIB will be a national user facility designed to serve nuclear scientists from all over the world. It’s anticipated that the project will contribute nearly $1 billion in economic activity to the region. More about FRIB

Spartan helmet

Upcoming Events

Breakfast with a Side of Business: Innovative Globalization
March 19
7:30–9 a.m.
Troy, MI

Export 201: Export Controls – the Updated Government Regulations You Need to Know
March 19
8 a.m.–1:30 p.m.
Lansing, MI

Finance for the Non-Financial Manager
March 19
8:30 a.m.–5 p.m.
Lansing, MI

Business and Bagels: Developing a Social Media Strategy for Your Organization
March 20
8–9:15 a.m.
Lansing, MI

Weekend MBA Information Webinar
March 20
12–1 p.m.

Beta Gamma Sigma Initiation Ceremony and Dinner
March 25
5–7 p.m.
East Lansing, MI

63rd Annual Les Gourmets: New York Cuisine
April 5
6–9:30 p.m.
East Lansing, MI

MSU Means Business
April 17
4:30–8 p.m.
Grand Rapids, MI

Reunion Days: Reception among the Roses
April 24
6–8 p.m.
East Lansing, MI

Reunion Days: Hospitality Business Alumni Breakfast
April 25
8–10 a.m.
East Lansing, MI

Reunion Days: Changing Times – Financial Aid and Today’s College Student
April 25
8–10 a.m.
Lansing, MI


Broad pride point

The graduate supply chain management program has been ranked No. 2 by U.S. News & World Report for more than a decade. More about the ranking

Michigan State University Broad College of Business

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