Mission
We create and disseminate knowledge through collaborative relationships while developing transformational leaders who make business happen.
Vision
To be a top-of-mind business school as reflected by the recognition of our brand, the reputation of our people, and the rankings of our programs.
MSU Core Values
Quality
Inclusiveness
Connectivity
Strategic Themes
Digital Economy
Global Mindset
Ethics & Integrity
Diversity, Equity & Inclusion
Strategic Initiatives
Transform Lives through Undergraduate Education
In a diverse, equitable and inclusive environment, we prepare ethically-minded, globally-engaged learners for the digital economy.
Enhance Careers and Lifelong Learning through Graduate Programs
Enhance the visibility and positioning of the Broad graduate programs portfolio as a hub of lifelong learning and professional success in a dynamic environment where the demand for skills and capabilities changes rapidly.
Strengthen Impactful Research and Scholarship
Leverage faculty expertise to increase impactful engaged scholarship and strengthen our doctoral programs.
Enhance Outreach and Engagement
Forge lasting relationships based upon mutual collaboration with diverse constituents to advance the Broad strategic vision.
Foster a Diverse, Equitable and Inclusive Culture
Establish a diverse, equitable and inclusive community grounded in mutual respect, accountability, transparency, and a culture of collaborative excellence.
Raising the Bar
View the record of the Broad College’s strategic planning efforts in Raising the Bar: 2015-2020 Strategic Report.
Explore
Get Connected with Broad:
- Business College Complex
- 632 Bogue St
- East Lansing, MI 48824