Every year, the MS in Marketing Research and MS Business Analytics programs at Michigan State University host an annual event that focuses on the growing field of marketing research, consumer insights, big data analytics, and how these fields are shaping the future. Events include a panel of employer experts, career fair, networking and access to admissions professionals regarding the master’s programs at MSU. The main panel speaker for 2019 will be Karyn Schoenbart, CEO of the NPD Group.
We encourage students to attend this event to find out more about the exciting fields of insights and analytics-both for career opportunities and/or as a learning opportunity of how it is changing the way we do business and the growing need for research & analytics professionals. Students from across campus and program levels will be in attendance (Example: MS Marketing Research, MS Business Analytics, MBA students, undergraduates focusing on statistics, marketing, economics, communication, psychology, social sciences, computer programming, actuarial science etc). Employers are encouraged to attend the event to recruit students for marketing research and/or business analytics opportunities within their company or organization.
Agenda:
- 12:00pm-2:15pm: Student & Employer Registration
- 12:30pm-2:00pm: MS Marketing Research Employer Panel Featuring The NPD Group CEO Karyn Schoenbart
- 2:15pm-5:15pm: Business Analytics & Marketing Research Career Fair
Registration: This event is free for both employers and students to attend:
Employer Registration Link: https://app.joinhandshake.com/career_fairs/9631/employer_preview
Student Registration Link: https://msu.joinhandshake.com/career_fairs/9631/student_preview
We hope to see you there!
