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Jessica Richards

Director of M.S. in Marketing Research Program
Department: Marketing
Minskoff Pavilion
651 N Shaw Ln Rm M100U
East Lansing, MI 48824
Phone: (517) 884-1669
  • Biography
    Jessica Richards is the Senior Marketing MS Programs Director overseeing operations for the #1 ranked MS in Marketing Research and Analytics program (MSMRA) worldwide and North America's first MS in Customer Experience Management Program (MS-CXM). Jessica has been a senior administrator at MSU's Eli Broad College of Business for nearly 12 years, and she is completing her Doctor of Education in Educational Leadership with a concentration in Higher Education Administration (EdD) degree. She also holds a Master of Business Administration (MBA) and a Bachelor of Science in Management (BS) and is an honored military service veteran. Throughout her tenure, the MSMRA program has grown more than 500%, becoming the #1 ranked MS in Marketing Research and Analytics program globally and the most efficient and #1 value program at Michigan State University. Jessica is a champion of positive leadership, inspiring students, staff, professors, and board members to achieve their highest excellence collectively. Jessica was awarded Senior Academic Specialist and selected as the 2021 Broad College Distinguished Staff Member of the Year for exemplary performance.
  • Education
    Masters Master of Business Administration 2013, The University of Phoenix Arizona
    Bachelors Bachelor of Science in Business Administration and Management 2011, The University of Phoenix Arizona
    Associates Associate of Science, Business/Commerce, General 2008, Lansing Community College
  • Awards
    • 2021 Broad College Distinguished Staff Award
      Highly recognized and selected as the recipient of the prestigious Broad College
      Distinguished Staff Member Award for all 2021, similar to receiving the "Employee of the
      Year" award.
  • Media Mentions

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