Darren is extremely passionate about all things Design (including user experience, customer experience, and learning experience). He holds over 28 years of experience across the discipline. Darren’s professional footprint spans such organizations as Ford Motor Company, General Motors, DigitasLBi, MRM/McCann, Wunderman Digital, Bosch, Ryder, Cengage Learning, and USA Networks, to name a few. He currently serves as a Senior Staff UX Designer at BD. In addition to teaching at MSU, he serves as an adjunct professor for Kent State University, Brandeis University, Lawrence Tech, and UCLA, and leads UX workshops at Grand Circus in Detroit and Grand Rapids, Michigan. Darren is one of the authors featured in the “97 Things Every UX Practitioner Should Know,” published by O’Reilly. You can also hear Darren on The World of UX podcast, available through a host of popular sources. Darren is an Educational Leadership Ph.D. candidate at Northcentral University.