James Killian, Ph.D. is Professor of Practice in the CXM@MSU program in the Broad College of Business Marketing Department. He brings over 20 years of experience in the design and improvement of workplace and customer experiences and teaches MKT 896: The Employee Experience. Dr. Killian is also Senior Principal of Employee Experience Strategy at Qualtrics. In this role as an employee experience leader, Killian consults with highly complex global customers to help them navigate candidate attraction, employee retention, the criticality of technology in the future of work and collaboration, the importance of addressing diversity, equity, inclusion and belonging at work and other drivers of employee engagement and experience. He is also the creator and global leader of Qualtrics' Candidate Experience and Talent Acquisition Suite and a pioneer in "CrossXM" helping organizations successfully connect their EX and CX programs to make data-driven business decisions. James has held leadership roles at Hogan Assessment Systems and IBM, and led several startups to successful growth. He is also the author of over 50 published articles, conference presentations and book chapters on the topics of leadership, assessment, employee engagement and employee experience. He resides in the San Francisco Bay Area and is a serious fitness fanatic, foodie, wine lover and outdoor enthusiast.