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Sung Ham

Assistant Professor
Department: Marketing
Office:
North Business Building
632 Bogue St Rm N332
East Lansing, MI 48824
Phone: (517) 432-6427
Curriculum Vitae
  • Publications
    Article
    Ham, Sung H., Ingrid Koch, Noah Lim and Jiabin Wu (2020), “Conflict of Interest in Third-Party Reviews: An Experimental Study,” Management Science, forthcoming. Equal Authorship.
    Article
    Bagchi, Rajesh, Sung H. Ham and Chuan He (2020), “Strategic Implications of Confirmation Bias Inducing Advertising,” Production and Operations Management, 29 (6), 1573-1596. Equal Authorship.
    Article
    Lim, Noah and Sung H. Ham (2014), “Relationship Organization and Price Delegation: An Experimental Study,” Management Science, 60 (3), 586-605. Equal Authorship.
    Article
    Chen, Hua, Sung H. Ham and Noah Lim (2011), “Designing Multiperson Tournaments with Asymmetric Contestants: An Experimental Study,” Management Science, 57 (5), 864-883. Equal Authorship.
    Article
    Lim, Noah, Michael J. Ahearne and Sung H. Ham (2009), “Designing Sales Contests: Does the Prize Structure Matter?” Journal of Marketing Research, 46 (3), 356-371.
  • Media Mentions
    • ARTICLE
      MetLife Insurance Review
      July 1, 2021
      Outlet: WalletHub
      WalletHub (MetLife Insurance)
    • ARTICLE
      View Mention
      March 30, 2021
      Outlet:
      WalletHub (Car Insurance)
    • ARTICLE
      View Mention
      March 1, 2021
      Outlet:
      WalletHub (Hotel Rewards Program)
    • ARTICLE
      View Mention
      January 7, 2020
      Outlet:
      Matador (Hotel Rewards Program)
    • ARTICLE
      View Mention
      December 9, 2017
      Outlet:
      Travel Pulse (Hotel Rewards Programs)
    • ARTICLE
      View Mention
      June 19, 2017
      Outlet:
      Smarter Travel (Hotel Rewards Programs)
    • ARTICLE
      View Mention
      December 7, 2016
      Outlet:
      Business Journals (Hotel Rewards Programs)