For this webinar, we invited three international business/marketing scholars who have recently published important work on the measurement of cultural distance. Specifically, our panelists will discuss their research addressing contemporary conceptual and methodological best practices for using cultural distance in international marketing/business research. This webinar will include short presentations followed by a discussion moderated by…
MBN Speaker Series continues virtually on Wednesday, September 8th with THREE speakers joining Chris Holman for a panel discussion! About the Panelists Carla Bailo, is the President and CEO of the Center for Automotive Research (CAR), and is a leader in engineering and vehicle program management with 35 years of experience in the automotive industry.…
Webinar Jointly Organized by AIB Teaching & Education SIG and GSU CIBER! MBA programs are an essential part of executive development globally. Ability to provide managers with frameworks and insights that would help developing their businesses further ensures the success of an MBA program. However, how can universities and academic faculty teaching in them ensure…