The U.S. and China compete for global dominance in the areas of tech and innovation; however, in an era of global firms and global citizens they must also learn to cooperate. The U.S. espouses free speech while the Trump administration pushed for banning social media platforms like TikTok and WeChat. China wants to be taken…
How can organizations become more diverse, equitable and inclusive in ways that help drive strategic goals, enhance performance, and sustain structural and cultural change in the business environment? As the business environment becomes increasingly complex and uncertain, approaches to diversity, equity, and belonging must respond while driving internal change. Quinetta Roberson, Ph.D., uses insight from…
Today’s business environment is characterized by rapid change, uncertainty, and unpredictability. To successfully navigate these conditions, we need to learn specific skills that help us override instinctive thinking and consider different perspectives and approaches. Once we learn these skills and put them to use, we can prevent time-consuming problems before they arise. Attend April’s Business…
In this webinar, editors of three prominent journals in the international business field will discuss key trends, topics and issues in IB research, as well as the best practices for publishing in leading international business journals. This webinar will include short presentations followed by discussions moderated by the co-hosts, Dr. Ahmet Kirca from Michigan State University and Dr. David Griffith from Texas A&M University.
From Little Caesars and Quiznos, to now Hungry Howie’s Pizza, Rob has carved out a marketing specialty in the food and beverage industry that spans MarketingManagement, Budgeting, Market Planning and more.
We are all vulnerable to showing a wide range of emotions at work, intentionally and unintentionally, as leaders and as subordinates. Displayed emotion – positive, negative, or indifferent – draws a wide range of responses in the workplace. Brent Scott, Ph.D., is at the leading edge of research regarding the way emotions play out in…
Careers in Business –Marketing/Management Fair is the 4th of 5 Careers in Business Fairs taking place this fall. While this fair is geared towards Marketing/Management students, all students and all majors are welcome to attend the fair. Students can register to attend 10 minute 1:1 sessions and/or 30 minute group sessions with employers. On the…
For this webinar, we invited three marketing scholars who have recently published important foundational work for the future of international marketing scholarship in the field of personal selling and sales management. Our panelists will discuss their research addressing contemporary conceptual and methodological best practices. This webinar will include short presentations followed by a discussion moderated…
At the annual Sylvan T. Warrington Visiting Lectureship in Ethics and Leadership, we welcome esteemed Broad College alumni back to speak to our community about the convergence of corporate citizenship, strategy, and ethical leadership. Deirdre O’Brien (B.A., MLM – Operations Management ’88), Senior Vice President of Retail + People at Apple will be the…
Description Whether a firm simply survives or actively thrives often hinges on the managers’ understanding—and ideally mastering—organizational design. Organizational design seeks to create alignment between the organization and its operational strategy through a mix of formal and informal structures, processes, and rewards. While the principles of organizational design apply to all parts of the firm,…
The Innovate State Speaker Series brings both emerging and accomplished Spartans back to campus for a fireside chat-style interview. These 60-minute sessions offer the chance for guests to share their perspectives on a wide array of topics like innovation, startup life, investments, and career paths. Students get the opportunity to hear firsthand about the hard…
We invite you to join the MSU Broad College of Business Russell Palmer Career Management Center for the Careers in Business – IN-PERSON Marketing/Management Fair. This event is one of five major-specific fair weeks in the Fall 2022 series and will take place in the Huntington Club at Spartan Stadium on Tuesday, September 27 from 4:00pm-7:00pm. The…
We invite you to join the MSU Broad College of Business Russell Palmer Career Management Center for the Careers in Business – VIRTUAL Marketing/Management Fair. This event is one of five major-specific fair weeks in the Fall 2022 series and will take place on Handshake on Thursday, September 29 from 4:00pm-7:00pm. The event is open to undergraduate,…