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Glenn  Omura

Glenn Omura

Associate Professor
Department: Marketing

Office: N370 Business College Complex

Telephone: 517-355-2241


Dr. Omura, an associate professor for the Department of Marketing and Supply Chain Management, received his Ph.D. from The Ohio State University in 1976. Before coming to the Broad School, he taught at Boston University.

At the Broad School, he initiated the bRoad Warrior Awards that recognizes the top 5% of first-year MBA students, and the Broad v Broad Internal Case Competition for first-year MBAs.

He teaches the mandatory MBA Marketing Management course and the elective Market Creation, Growth and Domination course. His research and consulting focus is on creating and growing markets, particularly those driven by emerging technologies.

Market creation, entrepreneurial marketing, and brand strategy

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