On Dec. 4, the Women in Business Students’ Association hosted its annual End-of-Semester Dinner. The event, sponsored by the Altria Group Distribution Company and held at the Eagle Eye Banquet Center in East Lansing, recognized the WBSA’s most active members throughout the fall semester.
The dinner welcomed 34 undergraduate Broad College women and highlighted the three most active members from the semester: Lauren Hurley, a junior studying human resource management; Grace Sigouin, a business preference sophomore; and Lyndsay Campbell, a business preference freshman.
“We know how busy students are these days and all of the hard work and dedication that are required to become a top member,” Sarah Friedrichsen, WBSA’s internal vice president, said. “The organization wouldn’t be here today without member support, so we want to make sure we acknowledge and celebrate them; that’s what EOSD is all about!”
Kelly Proffitt, WBSA’s president, explained how events like this one reflect the values of the organization. “The most rewarding aspect of being in WBSA is easily the members,” she said. “Watching their growth and being a part of their development as not only business professionals but women is priceless.”
This year’s keynote speaker was Jonelle Roth, a visiting professor in the Broad College’s Department of Management. Roth’s talk covered a variety of topics, including women knowing their strengths, being true to oneself and getting the most out of professional and personal life. Afterward, Roth responded to students’ questions regarding her career path and negotiation strategies.
Several attendees, such as Kioni Rayford, a top member in WBSA, noted Roth’s advice on negotiations as the highlight of the night. “Dr. Roth was my favorite part. I really enjoyed the advice she gave around negotiations as that’s a really important factor in business,” Rayford said.
Natalie McKinney, external vice president, also commented on Roth’s contribution: “I enjoyed the guest speaker’s advice on negotiation. She had a lot of knowledge to share.”
“She wasn’t afraid to have an opinion, and I think she provided a great example for women looking to find themselves,” Friedrichsen said. “My favorite piece of advice from her was learning to be comfortable with yourself and capitalizing on your strengths. It’s important for young women to have role models and examples they can look up to.”