FILTERS
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
Associate professor Hang Nguyen outlines how companies can make customers fall head over heels for their brands.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Associate professor Hang Nguyen outlines how companies can make customers fall head over heels for their brands.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
Steve Schiestel gives an overview of both the minor and master's programs where he teaches future financial advisors.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Steve Schiestel gives an overview of both the minor and master's programs where he teaches future financial advisors.
![Steve Melnyk giving a presentation in the Minskoff Pavilion](https://broad.msu.edu/app/uploads/2022/12/Broad-X-Steve-Melnyk-video-poster-1024x576.jpg)
Video
Supply chain professor Steven Melnyk reveals how to improve security by addressing five key paradoxes.
![Steve Melnyk giving a presentation in the Minskoff Pavilion](https://broad.msu.edu/app/uploads/2022/12/Broad-X-Steve-Melnyk-video-poster-1024x576.jpg)
Video
![Steve Melnyk giving a presentation in the Minskoff Pavilion](https://broad.msu.edu/app/uploads/2022/12/Broad-X-Steve-Melnyk-video-poster-1024x576.jpg)
Supply chain professor Steven Melnyk reveals how to improve security by addressing five key paradoxes.
![John Hollenbeck giving a presentation in the Minskoff Pavilion](https://broad.msu.edu/app/uploads/2022/12/Broad-X-John-Hollenbeck-video-poster-1024x576.jpg)
Video
Hear about the future of teams and multiteam systems in this video featuring management professor John Hollenbeck.
![John Hollenbeck giving a presentation in the Minskoff Pavilion](https://broad.msu.edu/app/uploads/2022/12/Broad-X-John-Hollenbeck-video-poster-1024x576.jpg)
Video
![John Hollenbeck giving a presentation in the Minskoff Pavilion](https://broad.msu.edu/app/uploads/2022/12/Broad-X-John-Hollenbeck-video-poster-1024x576.jpg)
Hear about the future of teams and multiteam systems in this video featuring management professor John Hollenbeck.
![Quinetta Roberson giving a presentation in the Minskoff Pavilion](https://broad.msu.edu/app/uploads/2022/12/Broad-X-Quinetta-Roberson-video-poster-1024x576.jpg)
Video
Watch management professor Quinetta Roberson discuss how companies can assemble boards that drive performance.
![Quinetta Roberson giving a presentation in the Minskoff Pavilion](https://broad.msu.edu/app/uploads/2022/12/Broad-X-Quinetta-Roberson-video-poster-1024x576.jpg)
Video
![Quinetta Roberson giving a presentation in the Minskoff Pavilion](https://broad.msu.edu/app/uploads/2022/12/Broad-X-Quinetta-Roberson-video-poster-1024x576.jpg)
Watch management professor Quinetta Roberson discuss how companies can assemble boards that drive performance.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
Research from Laurel Ofstein is bringing excellence to the entrepreneurial mindset at Michigan State University.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Research from Laurel Ofstein is bringing excellence to the entrepreneurial mindset at Michigan State University.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
Hear from professor Steven Melnyk about the critical challenges that cybersecurity poses on the industry.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Hear from professor Steven Melnyk about the critical challenges that cybersecurity poses on the industry.
![Business woman in wheelchair having meeting in office, someone walks by in the foreground blurred motion](https://broad.msu.edu/app/uploads/2022/10/Disability-inclusion-feature-1024x576.jpg)
Business, education, labor relations and engineering faculty are creating a more inclusive future of work.
![Business woman in wheelchair having meeting in office, someone walks by in the foreground blurred motion](https://broad.msu.edu/app/uploads/2022/10/Disability-inclusion-feature-1024x576.jpg)
![Business woman in wheelchair having meeting in office, someone walks by in the foreground blurred motion](https://broad.msu.edu/app/uploads/2022/10/Disability-inclusion-feature-1024x576.jpg)
Business, education, labor relations and engineering faculty are creating a more inclusive future of work.
![Railroad workers going on strike will result in a loss of trains being transported throughout the US.](https://broad.msu.edu/app/uploads/2019/10/Railway-Stock-1024x603.jpg)
Jason Miller, interim chairperson, explains in The Conversation how a strike could cost the economy $2 billion a day.
![Railroad workers going on strike will result in a loss of trains being transported throughout the US.](https://broad.msu.edu/app/uploads/2019/10/Railway-Stock-1024x603.jpg)
![Railroad workers going on strike will result in a loss of trains being transported throughout the US.](https://broad.msu.edu/app/uploads/2019/10/Railway-Stock-1024x603.jpg)
Jason Miller, interim chairperson, explains in The Conversation how a strike could cost the economy $2 billion a day.
![John Hollenbeck, Eli Broad Professor and University Distinguished Professor, standing in the Minskoff Pavilion atrium with students studying in the background.](https://broad.msu.edu/app/uploads/2021/08/John-Hollenbeck.png)
The Academy of Management honored John Hollenbeck, associate dean of research, for his exceptional contributions.
![John Hollenbeck, Eli Broad Professor and University Distinguished Professor, standing in the Minskoff Pavilion atrium with students studying in the background.](https://broad.msu.edu/app/uploads/2021/08/John-Hollenbeck.png)
![John Hollenbeck, Eli Broad Professor and University Distinguished Professor, standing in the Minskoff Pavilion atrium with students studying in the background.](https://broad.msu.edu/app/uploads/2021/08/John-Hollenbeck.png)
The Academy of Management honored John Hollenbeck, associate dean of research, for his exceptional contributions.
![Harvard Business Review logo](https://broad.msu.edu/app/uploads/2023/01/Harvard-Business-Review-logo-2-1024x576.jpg)
In The News
From Harvard Business Review
Featuring Richard Saouma
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
Professor Frederick Morgeson is helping administrators hire and retain employees to ensure the best care for patients.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Professor Frederick Morgeson is helping administrators hire and retain employees to ensure the best care for patients.
![A student presents a research poster](https://broad.msu.edu/app/uploads/2022/04/UURAF-2022-feature-1024x576.jpg)
Three student-led projects secured first place and faculty member Erkan Kocas was honored for his role as a mentor.
![A student presents a research poster](https://broad.msu.edu/app/uploads/2022/04/UURAF-2022-feature-1024x576.jpg)
![A student presents a research poster](https://broad.msu.edu/app/uploads/2022/04/UURAF-2022-feature-1024x576.jpg)
Three student-led projects secured first place and faculty member Erkan Kocas was honored for his role as a mentor.
![](https://broad.msu.edu/app/uploads/2020/06/Grocery-aisle-1024x813.jpg)
Recent findings from supply chain expert Stanley Lim reveal a retail replenishment system that benefits both parties.
![](https://broad.msu.edu/app/uploads/2020/06/Grocery-aisle-1024x813.jpg)
![](https://broad.msu.edu/app/uploads/2020/06/Grocery-aisle-1024x813.jpg)
Recent findings from supply chain expert Stanley Lim reveal a retail replenishment system that benefits both parties.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
Karthik Namasivayam, director of the School of Hospitality Business, explores the future of this industry.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Karthik Namasivayam, director of the School of Hospitality Business, explores the future of this industry.
![Hospital workers wearing face masks walking down a hallway.](https://broad.msu.edu/app/uploads/2022/03/Hospital-hallway-feature-1024x521.jpg)
Our faculty are working to advance health care management, address business issues in the industry and protect patients.
![Hospital workers wearing face masks walking down a hallway.](https://broad.msu.edu/app/uploads/2022/03/Hospital-hallway-feature-1024x521.jpg)
![Hospital workers wearing face masks walking down a hallway.](https://broad.msu.edu/app/uploads/2022/03/Hospital-hallway-feature-1024x521.jpg)
Our faculty are working to advance health care management, address business issues in the industry and protect patients.
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
The Responsible Artificial Intelligence Institute named Anjana Susarla its 2021 Academic Leader for her key efforts.
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
The Responsible Artificial Intelligence Institute named Anjana Susarla its 2021 Academic Leader for her key efforts.
![Computer stations inside the Broad Behavioral Lab](https://broad.msu.edu/app/uploads/2022/02/Behavioral-Lab-feature-1024x576.jpg)
The space is dedicated to use by Broad faculty and doctoral students who are studying human interaction and business.
![Computer stations inside the Broad Behavioral Lab](https://broad.msu.edu/app/uploads/2022/02/Behavioral-Lab-feature-1024x576.jpg)
![Computer stations inside the Broad Behavioral Lab](https://broad.msu.edu/app/uploads/2022/02/Behavioral-Lab-feature-1024x576.jpg)
The space is dedicated to use by Broad faculty and doctoral students who are studying human interaction and business.
![The diversity research showcase awarded Broad Spartans Live Cannella and Miquela Ochoa for their presentations.](https://broad.msu.edu/app/uploads/2020/06/Laptop-and-notes-1024x628.jpg)
Hospitality business juniors Live Cannella and Miquela Ochoa were recognized for their work centered on DEI.
![The diversity research showcase awarded Broad Spartans Live Cannella and Miquela Ochoa for their presentations.](https://broad.msu.edu/app/uploads/2020/06/Laptop-and-notes-1024x628.jpg)
![The diversity research showcase awarded Broad Spartans Live Cannella and Miquela Ochoa for their presentations.](https://broad.msu.edu/app/uploads/2020/06/Laptop-and-notes-1024x628.jpg)
Hospitality business juniors Live Cannella and Miquela Ochoa were recognized for their work centered on DEI.
![The published article revealed how a narcissistic CEO contradicts an organization's need for guidance and compassion.](https://broad.msu.edu/app/uploads/2022/01/COVID-business-meeting-feature-1024x576.jpg)
New MSU research says CEOs who appear narcissistic during a crisis could be setting their organizations up for failure.
![The published article revealed how a narcissistic CEO contradicts an organization's need for guidance and compassion.](https://broad.msu.edu/app/uploads/2022/01/COVID-business-meeting-feature-1024x576.jpg)
![The published article revealed how a narcissistic CEO contradicts an organization's need for guidance and compassion.](https://broad.msu.edu/app/uploads/2022/01/COVID-business-meeting-feature-1024x576.jpg)
New MSU research says CEOs who appear narcissistic during a crisis could be setting their organizations up for failure.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
Learn more about our podcast hosts on this episode!
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Learn more about our podcast hosts on this episode!
![Rearview shot of a surgeon walking down a hospital corridor; The lead author of the hospital cash price study, John Jiang, is a Plante Moran Faculty Fellow and a professor of accounting and IT systems.](https://broad.msu.edu/app/uploads/2021/12/Hospital-feature-1024x576.jpg)
In comparison, when hospitals negotiate prices with insurance companies, they may not be aligned with affordability.
![Rearview shot of a surgeon walking down a hospital corridor; The lead author of the hospital cash price study, John Jiang, is a Plante Moran Faculty Fellow and a professor of accounting and IT systems.](https://broad.msu.edu/app/uploads/2021/12/Hospital-feature-1024x576.jpg)
![Rearview shot of a surgeon walking down a hospital corridor; The lead author of the hospital cash price study, John Jiang, is a Plante Moran Faculty Fellow and a professor of accounting and IT systems.](https://broad.msu.edu/app/uploads/2021/12/Hospital-feature-1024x576.jpg)
In comparison, when hospitals negotiate prices with insurance companies, they may not be aligned with affordability.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
This episode features marketing department chairperson Suman Basuroy explaining his research on cultural products.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
This episode features marketing department chairperson Suman Basuroy explaining his research on cultural products.
![restaurant table](https://broad.msu.edu/app/uploads/2021/11/Restaurant-table-feature-1024x576.jpg)
Research from associate professor Lu Zhang shows how a restaurant’s physical space can impact consumer experience.
![restaurant table](https://broad.msu.edu/app/uploads/2021/11/Restaurant-table-feature-1024x576.jpg)
![restaurant table](https://broad.msu.edu/app/uploads/2021/11/Restaurant-table-feature-1024x576.jpg)
Research from associate professor Lu Zhang shows how a restaurant’s physical space can impact consumer experience.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
Assistant professor Shelby Gai kicks off season five talking about how to structure boards of directors to thrive.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Assistant professor Shelby Gai kicks off season five talking about how to structure boards of directors to thrive.