Roger Calantone
Email: rogercal@broad.msu.edu
University Distinguished Professor Emeritus
Department: Marketing
- Biography Dr. Calantone is the Eli Broad Chaired University Professor of Business at The Eli Broad Graduate School of Management at Michigan State University.
- Publications Article
Dr. Calantone has authored over 400 peer reviewed journal and proceedings articles (indexed in Google Scholar), 5 books and several book chapters. Publications appear in journals such as: Marketing Science, Management Science, Decision Sciences, IEEE Trans. on Engineering Management, Journal of Marketing, Journal of Marketing Research, R&D Management, Journal of Product Innovation Management, Academy of Management Journal, Strategic Management Journal, and International Journal of Research in Marketing.
- Media Mentions
- ARTICLEProduct proliferation may not work for certain products
April 19, 2021
Outlet: University of Alabama
Related News:
Calantone received the 2022 PDMA Crawford Fellow designation for contributions to product development and management.
Two prominent marketing journals have recognized MSU as an exceptional leader in this area of expertise.
Hunting and fishing create and support more than 171,000 jobs and around $11.2 billion in economic activity annually
When it comes to business-to-business marketing, Broad College of Business researchers have been working like busy bees
Professor Roger Calantone, was the most productive and most heavily cited author in the 30-year history of the journal
Henry Center earns grant from Marketing Leadership Advisory Board member, Dan Ahearn.
Hult will accept the honor at the 2016 AMS Annual Conference May 19, 2016 in Orlando, Florida.
Roger Calantone is the recipient of the 2015 Hans B. Thorelli Award.
Calantone is one of 10 university professors to earn the honor this year for their achievements.
Get Connected with Broad:
- Business College Complex
- 632 Bogue St
- East Lansing, MI 48824