Wayne Simmons
Email: simmo434@msu.edu
Fixed-Term Faculty
Department: Marketing
Areas of Expertise
- Corporate Governance
- Entrepreneurship
- Healthcare Management
- Analytics
- Hospitality & Service Leadership
- Hospitality Operations & Management
- Attitudes, Emotions & Personality
- Organizational Behavior
- Strategic Management
- Brand Management & Strategy
- Business-to-Business Marketing
- Consumer Behavior & Trends
- Customer Experience, Loyalty & Satisfaction
- Marketing Research
- Marketing Strategy
- Retail Strategy & Systems