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![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
Research from MSU offers guidelines to improve engagement and relevancy of YouTube videos on chronic health conditions.
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
Research from MSU offers guidelines to improve engagement and relevancy of YouTube videos on chronic health conditions.
![United States Capitol building](https://broad.msu.edu/app/uploads/2020/03/Congress-1024x769.jpg)
Ge Bai (Ph.D. Accounting & Information Systems ’12) shared her expertise at a congressional hearing on Feb. 5.
![United States Capitol building](https://broad.msu.edu/app/uploads/2020/03/Congress-1024x769.jpg)
![United States Capitol building](https://broad.msu.edu/app/uploads/2020/03/Congress-1024x769.jpg)
Ge Bai (Ph.D. Accounting & Information Systems ’12) shared her expertise at a congressional hearing on Feb. 5.
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
Cecilia Zhuang (B.A. Supply Chain Management ’11) was honored with the 2019 Award for Outstanding Volunteerism Abroad.
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
Cecilia Zhuang (B.A. Supply Chain Management ’11) was honored with the 2019 Award for Outstanding Volunteerism Abroad.
![Close up customer hand choose smiley face over blurred sad face icon on wood cube](https://broad.msu.edu/app/uploads/2019/05/customer-satisfaction-iStock-1029895804-1-1024x467.jpg)
Valerie Good, marketing faculty, recently wrote for The Conversation about her work on corporate social responsibility.
![Close up customer hand choose smiley face over blurred sad face icon on wood cube](https://broad.msu.edu/app/uploads/2019/05/customer-satisfaction-iStock-1029895804-1-1024x467.jpg)
![Close up customer hand choose smiley face over blurred sad face icon on wood cube](https://broad.msu.edu/app/uploads/2019/05/customer-satisfaction-iStock-1029895804-1-1024x467.jpg)
Valerie Good, marketing faculty, recently wrote for The Conversation about her work on corporate social responsibility.
![A young woman scrolls on a smartphone with a gray wall behind her.](https://broad.msu.edu/app/uploads/2020/03/Using-a-smartphone-1024x562.jpg)
Anjana Susarla, associate professor, wrote for The Conversation on risks that come with online census data collection.
![A young woman scrolls on a smartphone with a gray wall behind her.](https://broad.msu.edu/app/uploads/2020/03/Using-a-smartphone-1024x562.jpg)
![A young woman scrolls on a smartphone with a gray wall behind her.](https://broad.msu.edu/app/uploads/2020/03/Using-a-smartphone-1024x562.jpg)
Anjana Susarla, associate professor, wrote for The Conversation on risks that come with online census data collection.
![Doctor checking medical records with a dialysis machine equipment at hospital](https://broad.msu.edu/app/uploads/2020/02/Doctor-checking-medical-records-1024x683.jpg)
Supply chain management research provides a framework for the design of rural care facilities with patients in mind.
![Doctor checking medical records with a dialysis machine equipment at hospital](https://broad.msu.edu/app/uploads/2020/02/Doctor-checking-medical-records-1024x683.jpg)
![Doctor checking medical records with a dialysis machine equipment at hospital](https://broad.msu.edu/app/uploads/2020/02/Doctor-checking-medical-records-1024x683.jpg)
Supply chain management research provides a framework for the design of rural care facilities with patients in mind.
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
For more than 30 years, the Multicultural Business Programs has supported students and celebrated diversity.
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
For more than 30 years, the Multicultural Business Programs has supported students and celebrated diversity.
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
Kelly O'Brien, Jiayu Liu and Kailey Konkle received the Best Preliminary Research Award at the showcase event.
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
![front of Broad Business College](/app/themes/EliBroad/assets/images/Broad-default.jpg)
Kelly O'Brien, Jiayu Liu and Kailey Konkle received the Best Preliminary Research Award at the showcase event.
![Person pressing sad face icon on a happy, neutral, or sad customer review panel](https://broad.msu.edu/app/uploads/2020/01/iStock-1065782522-1024x683.jpg)
MSU research shows how subtle framing can impact customer views of businesses when something goes wrong.
![Person pressing sad face icon on a happy, neutral, or sad customer review panel](https://broad.msu.edu/app/uploads/2020/01/iStock-1065782522-1024x683.jpg)
![Person pressing sad face icon on a happy, neutral, or sad customer review panel](https://broad.msu.edu/app/uploads/2020/01/iStock-1065782522-1024x683.jpg)
MSU research shows how subtle framing can impact customer views of businesses when something goes wrong.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
Kicking off a new season, supply chain professor Sriram Narayanan talks about his work around inclusion and innovation.
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Audio
![Broad Matters podcast hosted by the MSU Broad College of Business, available on Spotify, Apple Podcasts and Google Podcasts](https://broad.msu.edu/app/uploads/2022/11/Broad-News-Article-Default-Thumb-podcast-1024x576.jpg)
Kicking off a new season, supply chain professor Sriram Narayanan talks about his work around inclusion and innovation.
![](https://broad.msu.edu/app/uploads/2019/09/data-breach-1024x605.jpg)
New research from the Broad College is the first to uncover the specific data leaked through hospital breaches.
![](https://broad.msu.edu/app/uploads/2019/09/data-breach-1024x605.jpg)
![](https://broad.msu.edu/app/uploads/2019/09/data-breach-1024x605.jpg)
New research from the Broad College is the first to uncover the specific data leaked through hospital breaches.