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Roger  Calantone

Roger Calantone

Eli Broad University Professor of Business
Department: Marketing

Senior Advisor to the Dean for Integrative Research & Outreach
Department: Dean's Office

Office: N307 Business College Complex

Telephone: 517-432-6338

Email: rogercal@broad.msu.edu



Dr. Calantone is the Eli Broad Chaired University Professor of Business at The Eli Broad Graduate School of Management at Michigan State University.

Product design and development processes; decision support; pricing and price perception.

Articles:

  • Dr. Calantone has authored over 400 peer reviewed journal and proceedings articles (indexed in Google Scholar), 5 books and several book chapters.  Publications appear in journals such as: Marketing Science, Management Science, Decision Sciences, IEEE Trans. on Engineering Management, Journal of Marketing, Journal of Marketing Research, R&D Management, Journal of Product Innovation Management, Academy of Management Journal, Strategic Management Journal, and International Journal of Research in Marketing.


Eli Broad College of Business

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