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Representing each of the college’s departments, these students will inspire their peers at ceremonies April 30-May 1.
Representing each of the college’s departments, these students will inspire their peers at ceremonies April 30-May 1.
Graduating seniors are recognized for having a 4.0 GPA at the close of their time at MSU.
Graduating seniors are recognized for having a 4.0 GPA at the close of their time at MSU.
Students presented their innovations ranging from sustainable clothing to electric bikes for the chance to win funding.
Students presented their innovations ranging from sustainable clothing to electric bikes for the chance to win funding.
Forrest Carter, associate professor of marketing, will guide university leaders on long-term engagement with Detroit.
Forrest Carter, associate professor of marketing, will guide university leaders on long-term engagement with Detroit.
The latest Advancing Women in Business event featured Broad alumnae inspiring future female leaders with their advice.
The latest Advancing Women in Business event featured Broad alumnae inspiring future female leaders with their advice.
New marketing research from MSU is the first to offer practical recommendations for global retailers.
New marketing research from MSU is the first to offer practical recommendations for global retailers.
Spartan alumnus Craig Stevenson shared career advice and insights about his role as CEO for Scholl’s Wellness Company.
Spartan alumnus Craig Stevenson shared career advice and insights about his role as CEO for Scholl’s Wellness Company.
This year, 80 students competed virtually for a chance to attend the National Collegiate Sales Competition.
This year, 80 students competed virtually for a chance to attend the National Collegiate Sales Competition.
In a cross-college partnership, this event featured Spartan alumni marketing pros discussing current industry topics.
In a cross-college partnership, this event featured Spartan alumni marketing pros discussing current industry topics.
The 2021 TFE Times rankings consistently place MSU's business programs among the best graduate offerings nationally.
The 2021 TFE Times rankings consistently place MSU's business programs among the best graduate offerings nationally.
Michael Brereton, fixed-term faculty, is now a Laureate, the highest merit in the industry group’s certificate program.
Michael Brereton, fixed-term faculty, is now a Laureate, the highest merit in the industry group’s certificate program.
Join us in welcoming 10 full-time faculty members new to five of our departments.
Join us in welcoming 10 full-time faculty members new to five of our departments.
Yvonne Lo and Calvin Lai brought their love of food together for the ‘Stay Safe and Keep Eating’ event last month.
Yvonne Lo and Calvin Lai brought their love of food together for the ‘Stay Safe and Keep Eating’ event last month.
Three rising seniors in marketing have been chosen as this year’s recipients of the Geenan Legacy Endowed Scholarship.
Three rising seniors in marketing have been chosen as this year’s recipients of the Geenan Legacy Endowed Scholarship.
Coed business fraternity Eta Beta was honored with multiple awards and recognized at a national level for its growth.
Coed business fraternity Eta Beta was honored with multiple awards and recognized at a national level for its growth.
The M.S. in Marketing Research program continually brings CEOs to the classroom to teach and guide students.
The M.S. in Marketing Research program continually brings CEOs to the classroom to teach and guide students.
Valerie Good, marketing faculty, recently wrote for The Conversation about her work on corporate social responsibility.
Valerie Good, marketing faculty, recently wrote for The Conversation about her work on corporate social responsibility.
Students use their brand marketing skills to rate this year’s ads based on six guidelines.
Students use their brand marketing skills to rate this year’s ads based on six guidelines.
Jesse Juriga (B.A. Marketing '05), creative director at Google Creative Lab, developed the "Loretta" Super Bowl LIV ad.
Jesse Juriga (B.A. Marketing '05), creative director at Google Creative Lab, developed the "Loretta" Super Bowl LIV ad.
Two Broad Spartans showcased their safe alternative to vaping products at CES 2020.
Two Broad Spartans showcased their safe alternative to vaping products at CES 2020.
Two prominent marketing journals have recognized MSU as an exceptional leader in this area of expertise.
Two prominent marketing journals have recognized MSU as an exceptional leader in this area of expertise.
Victor Chernetsky, a Ph.D. candidate in marketing, has received a $5,000 research grant to further his work.
Victor Chernetsky, a Ph.D. candidate in marketing, has received a $5,000 research grant to further his work.
Research from MSU is the first to identify universal strategies for large companies to maximize sales and market share.
Research from MSU is the first to identify universal strategies for large companies to maximize sales and market share.
Karyn Schoenbart, CEO for the NPD Group, visited the Broad College to share her advice to students.
Karyn Schoenbart, CEO for the NPD Group, visited the Broad College to share her advice to students.
Shana Redd, Ph.D. candidate in marketing, won the 2019 Marketing Doctoral Student Association Teaching Excellence Award.
Shana Redd, Ph.D. candidate in marketing, won the 2019 Marketing Doctoral Student Association Teaching Excellence Award.