FILTERS
Tomas Hult shared his insights in his blog for the GlobalEDGE Web site
Tomas Hult shared his insights in his blog for the GlobalEDGE Web site
The college enters the new term with its undergraduate, graduate programs highly-ranked among public business schools
The college enters the new term with its undergraduate, graduate programs highly-ranked among public business schools
Peter Faricy will become Discovery, Inc.’s CEO for Global Direct-to-Consumer matters
Peter Faricy will become Discovery, Inc.’s CEO for Global Direct-to-Consumer matters
"Any given country – even the United States – cannot be a world leader in every category," writes Tomas Hult
"Any given country – even the United States – cannot be a world leader in every category," writes Tomas Hult
Tomas Hult offered his insights in the Hill
Tomas Hult offered his insights in the Hill
Executive Leadership for Women Program among various college initiatives
Executive Leadership for Women Program among various college initiatives
'It’s all about marketing and legacy,' says broad College expert Sherri Henry
'It’s all about marketing and legacy,' says broad College expert Sherri Henry
Aspirations fueled by inspiration all semester long
Aspirations fueled by inspiration all semester long
Nicole Niemiec traces her path from typical student to terrific Sparty
Nicole Niemiec traces her path from typical student to terrific Sparty
Students in experiential learning programs teamed up for brainstorming contests
Students in experiential learning programs teamed up for brainstorming contests
They created and presented a brand positioning-focused plan for the Michigan-based coffee cafe franchiser
They created and presented a brand positioning-focused plan for the Michigan-based coffee cafe franchiser
According to College Factual
According to College Factual
Marketing senior Heidi Surdyk won the individual national championship
Marketing senior Heidi Surdyk won the individual national championship
Heidi Surdyk (BA Marketing ’19) advances to the National Collegiate Sales Competition
Heidi Surdyk (BA Marketing ’19) advances to the National Collegiate Sales Competition
Social impact is a factor in clothing buys
Social impact is a factor in clothing buys
Assignments gradually shifted from fundamental exercises to real life applications
Assignments gradually shifted from fundamental exercises to real life applications
Anita Watkins, Global Head of Qualitative at Kantar, spoke with a graduate class on how to conduct qualitative research.
Anita Watkins, Global Head of Qualitative at Kantar, spoke with a graduate class on how to conduct qualitative research.
Audio
Ayalla Ruvio tells us what to expect for Black Friday and the upcoming holiday season as consumers shop online.
Audio
Ayalla Ruvio tells us what to expect for Black Friday and the upcoming holiday season as consumers shop online.
A blog post from a marketing research student's point of view.
A blog post from a marketing research student's point of view.
A first-of-its-kind study whick looks into both customer and salesperson gratitude
A first-of-its-kind study whick looks into both customer and salesperson gratitude
The MS in Marketing Research program focuses on building long-term relationships with companies and welcomes Ipsos
The MS in Marketing Research program focuses on building long-term relationships with companies and welcomes Ipsos
The GRIT Report is one of the most comprehensive surveys of current trends in the marketing research industry
The GRIT Report is one of the most comprehensive surveys of current trends in the marketing research industry
While you might think of Spam as a basic canned meat, it’s actually one of the greatest business success stories
While you might think of Spam as a basic canned meat, it’s actually one of the greatest business success stories