Yes. We will accept GRE scores; however, GMAT scores are preferred.
The average GMAT score for successful applicants is 630. The average GRE score includes line scores of 155 in both the verbal and quant categories for a total score of 310 (or higher).
Applicants with significant relevant experience (primarily for the online program) can inquire about a GMAT waiver by emailing firstname.lastname@example.org. Applicants with a 3.5 or higher undergrad GPA from MSU (or an equivalent U.S. institution) may have the GMAT/GRE waived. Please send your resume and unofficial undergraduate transcripts to email@example.com when inquiring about test waivers.
We accept GPAs in the 3.0 range. Typically, those accepted have approximately a 3.5 GPA.
The average class size is 30 students per cohort.
2020 online program: April 15, 2020* (extended due to COIVID-19)
2020 fall full-time program: May 1, 2020* (extended due to COIVID-19)
2021 Spring full-time program: October 1, 2020
Please mail application materials to the following address:
Department of Marketing
Business College Complex
632 Bogue St Rm N370
East Lansing, MI 48824
Attn: Jessica Richards
Note: most materials can be uploaded into the Graduate Education Student Portal.
Please email your transcripts and resume to firstname.lastname@example.org to determine if this requirement would apply to your application.
No. We do not offer any student conditional admission to the program.
No. Diverse backgrounds are encouraged. Common non-business majors include advertising, psychology and social sciences.
The spring full-time option begins in January (spring semester) each year.
The fall full-time option begins in fall semester and graduates after the following summer semester.
Yes. Please visit our page on the MSMR 20-month online program to learn more.
The online program begins in May (summer semester) each year.
Our international students upon graduation can work in the U.S. using OPT (Optional Practical Training) for 12 months post graduation. Many of our students obtain sponsorship 3–6 months after graduation (within the OPT period) and continue to work successfully in the U.S. for years following their graduation from our program. Marketing research is not currently a STEM field, though when the STEM categories are re-evaluated by the Department of Education in 2020 that could change.
View our Student Blog page to hear from MSMR students and graduates.
Visit our Careers & Outcomes page to learn more about the prospects for marketing research professionals.
Please see our Tuition and Financial Aid page for the most up-to-date information regarding MSMR program tuition and fees. The amount listed includes tuition, statistical software and textbooks. The total cost is billed in block tuition format and is paid in equal installments at the beginning of each semester.
Yes. Please visit our Tuition and Financial Aid page for resources regarding scholarships.
The Office of Admissions begins sending out official acceptance packets in October for the spring full-time program, in July for the fall full-time program, and in March for the online program (summer semester start date).
See the Academic Calendar on the Registrar’s website for semester start dates.
No. We enroll you in all of your classes. We will inform you as soon as you have been enrolled so that you may access your course schedule and student billing information.
No. The cost of textbooks is built into the tuition price listed. We distribute textbooks at the beginning of each semester. For the online program, some textbooks will be mailed directly to your home.
We recommend a Windows-based computer, but a Mac is also acceptable.
Owen Hall is located across Bogue Street from the Business College Complex and offers housing to MSU graduate students.