The Full-Time MBA program at Michigan State University prepares you to become a leader in business by providing a holistic, team-based approach to learning. No matter which areas of expertise you wish to develop, Broad will give you a wide breadth of theoretical and practical business know-how so you can become a leader in any business.
MSU’s team of world-renowned faculty have developed a curriculum grounded in strategic business theory and a hands-on, experiential approach to learning that fosters the development of soft skills that are critical for effective management.
Within the flexible curriculum structure of the MBA program, students select a concentration and craft their own plan of study with elective courses to support areas of interest that complement their concentration area.
The curriculum’s three components ensure that all MBA students develop both a strong foundation and subject matter expertise:
Full-Time MBA core courses create a solid practical foundation on which to build. Students benefit from extensive exposure to core areas of business, including international and ethical issues, from the first day of classes.
The 30 credits of core courses provide instruction in the following areas:
Financial accounting model underlying financial statements of firms. Information in financial statements and role of these statements in capital markets. Information intermediaries, regulators and role of independent auditor. Standard setting and the impact of changing standards. Globalization of standards.
Analysis of business and economic data to support managerial decision-making. Building, interpreting and applying time-series, regression and forecasting models.
Understanding team management and leadership through experiential and skill-based learning. Effective communication, including the use of electronic communication technologies for team development and maintenance. Active practice of teamwork, communication and leadership skills.
The use of accounting information for planning and control. Cost structure and the use of cost analysis, activity-based costing, capacity costing and cost modeling for improved decision-making. Controlling decisions through budgeting, variance analysis, transfer pricing, financial and non-financial performance measurement, and incentives. Use of the balanced scorecard for assessing strategy implementation.
Economic view of the firm. Use of marginal analysis to analyze firms’ decisions such as pricing, entry and price discrimination. Use of game theory to analyze firms’ strategic behavior, principal-agent relationships, adverse selection and signaling.
Learning, applying and adapting the basic principles of persuasion and argumentation to oral and written communication in business settings.
Determining relevant presentation content based on audience analysis. Strategic design of content. Oral presentation delivery using PowerPoint as a visual aid. Introduction to effective question and answer methods in business environment.
Complex business presentations to top business executives and corporate boards. Managing presentation flow and successful completion when facing interruptions and challenges to proposals and findings in real-time presentation settings.
Leadership principles in marketing strategy development. Fundamental marketing concepts such as strategic marketing analysis, market segmentation, targeting and competitive positioning. Problem-solving and market planning. Application of concepts to case analysis.
Integrative approach to understanding supply chain management. Flow of products from concept development through delivery to the final user, including product and process development, managing information, inventory and product flows, and supplier and customer management.
Corporate investment decisions including calculation of present value, valuation of bonds and common stock, net present value and other investment criteria, portfolio theory and financial asset pricing models, risk and cost of capital.
Integrative perspectives on the use, management and economic value of information technologies in organizations. Financial and strategic assessment of the business value of information technologies. Transformational effects of business intelligence and social networking technologies. Technology strategy and entrepreneurship.
Role of workforce management in fulfilling the goals and mission of the organization. Theories and applications of management principles to motivating, rewarding and structuring employees’ work; managing groups and teams; and structuring the organization. Domestic and international issues in the workplace.
Executing marketing strategy. Using the marketing decision variables to plan and execute in a competitive marketplace. Fundamental marketing topics such as customer satisfaction, customer loyalty and lifetime value, growth strategies, brand value propositions, new product strategies, brand equity development, marketing communication, pricing, channel relationships, internet marketing and global marketing. Application of course concepts to case analysis.
Application of supply chain management concepts. Examining how procurement, logistics and operations management enable value propositions and gain competitive advantage.
Corporate financing decisions including efficient markets and behavioral finance, how corporations issue securities, capital structure, shareholder payout policy and agency cost issues.
Understanding career development theory through experiential and skill-based learning. Active practice of career management, networking, negotiation, goal setting and development planning skills.
Examines ways top managers create and sustain competitive advantage in today’s challenging global marketplace from a total firm perspective.
After completion of the core curriculum, the structure of the Broad Full-Time MBA program enables you to immerse yourself in a concentration of classes within the college. Developing depth in a concentration will add value to your MBA experience and assist you in preparing for a summer internship.
Regardless of your industry or role, understanding valuation and risk is vital for making sound business decisions.
Broad’s world-class finance faculty bring real-world experience into the classroom, while producing research that garners top awards from leading journals. In this concentration, you will be immersed in a robust curriculum that pairs finance courses with electives in accounting, preparing you to successfully handle complex jobs from analyst to mergers and acquisitions specialist to venture capitalist.
Human resource management (HRM) has evolved into a strategic business function as corporations have recognized that motivated employees and a vibrant corporate culture create competitive advantages and increased profitability.
Broad’s human resource management concentration exposes students to areas of business such as marketing, finance, and supply chain management with HRM-specific strategies and implementation of HRM-specific programs. Broad’s focus on data analysis and financial analysis skills prepare you for success in the corporate world.
The Marketing Concentration in the Broad Full-Time MBA focuses on your success in becoming a sought-after prospective hire. From the start of your first year, you’ll work with professors and other students to prepare for internship interviewing.
You will have numerous opportunities throughout the program to apply marketing knowledge to the real world, and you will develop the ability to create and grow marketing equity as you plan a career in brand management, business development or marketing research.
To manage supply chains well means to develop expertise that crosses the areas of procurement, logistics and operations—because in the real world, there are no simple boundaries separating them. The Broad MBA at Michigan State is the only program in the country to integrate the study of these areas into a global framework. At Broad, world-renowned faculty teach the innovative curriculum in small-class settings where interaction is encouraged and expected.
Supply chain management at MSU is the #1 top-ranked program by U.S. News & World Report for a reason. Using leading-edge academics and real-world learning, Broad pioneered the development of the field years ago and is still working to redefine the future of global supply chain management. If you concentrate in supply chain management, you will be required to think analytically and strategically about real-world business cases and situations, learn about supplier relations and network design, and practice with tools used in the field.
The Broad Full-Time MBA curriculum encourages you to customize a plan of study that addresses your areas of interests and broadens the scope of your MBA experience.
Diving deeper beyond the four MBA concentration areas, electives targeted toward specific areas of interest provide students with the opportunity to specialize further within their course of study. Program advisors provide guidance in mapping out courses to assist students interested in pursuing opportunities that are highly relevant to a student’s chosen career path. A minimum of 15 credits of elective courses must be taken beyond the MBA core curriculum and concentration requirements.
As part of the university’s block tuition policy, Broad MBA students are able to complete course work beyond the credits required of the degree program under a “one price” structure, which includes electives of interest from other MSU colleges. Students may take electives offered by other colleges at MSU as long as they are graduate-level courses related to a future business career and have been approved by an MBA advisor.
The Broad faculty conducts research on the latest critical business issues, trends and outcomes. They are experts in their fields: many serve as consultants to top corporations and government agencies, and publish frequently in peer-reviewed journals. In addition, nearly every department within Broad has an industry advisory board to ensure that curriculum and research reflect breaking developments and current trends.
Michigan State University’s team of renowned faculty brings to the classroom leading-edge research and a keen understanding of the changing global marketplace. They engage directly with students, pushing them to analyze critical business issues from all angles.
Small class sizes allow for direct and frequent interactions with faculty, who often tailor their instruction specifically to their students’ backgrounds and stated goals. Our educators are involved in all aspects of the MBA experience—from theory-driven and applied research to MBA education abroad and case competitions.
Faculty that serve in the Full-Time MBA program at MSU have appointments across five different academic departments within the Broad College of Business:
As a Full-Time MBA student at Broad, you’ll learn by doing. Creativity and innovation are at the heart of our curricular design. Experiential learning opportunities help students maximize their knowledge, develop skills and clarify values by continuously applying what they learn in the classroom to real-world contexts.
Extreme Green (EG) is an immersive, experiential series of three-day workshops held four times during the MBA program. Students have the opportunity to learn creative, innovative and entrepreneurial thinking competencies. EG draws out and channels individual natural creativity to solve real-world, challenging business problems, and create new business models.
Case competitions give MBA students the opportunity to hone their skills and showcase their talent in real-world business situations.
External case competitions, including some of the most highly regarded national competitions, provide students with the chance to demonstrate their skills to potential employers. Some also offer start-up funding and mentorship for winners.
First-year MBA students compete in five-person teams in the annual Broad vs. Broad Case Competition. Teams have 24 hours to complete an analysis of a case and to prepare a presentation to deliver to a panel of industry, alumni and faculty judges. The event is a highlight of the MBA program and receives financial support from corporate sponsors.
First-year MBA students are eligible to participate in the Fisher Invitational Case Competition at Ohio State University. Teams of students have 24 hours to analyze a complex business case for a middle-market company and recommend a strategic response. Teams present their recommendations to a panel of judges comprised of leaders from the company being analyzed and other industry executives. The winning team’s recommendations are often implemented, giving students the opportunity to influence actual corporate decision-making.
This national competition is affiliated with Net Impact, an nonprofit organization committed to mobilizing young professionals to drive transformational change in their workplaces and the world. The competition encourages students to develop strategies that integrate social, political and environmental issues and that lay the foundation to meet corporate goals in these areas. Teams from the nation’s top business schools travel to Boulder, Colorado, for the annual competition, where their efforts are judged by sustainability experts and industry leaders.
Lab settings help our students address real-world business challenges and gain the tools, knowledge and experience needed to make valuable contributions from their first day on the job.
First-semester MBA students develop collaborative skills in the state-of-the-art Team Effectiveness Laboratory. Students are assigned to a team based on behavioral tests and background; the team setting teaches students how to influence without power while receiving real-time feedback. Through the combination of traditional lecture-based classes and the team simulation, students are able to gain greater insight into both leadership and team processes.
The Financial Analysis Laboratory provides training in financial modeling and valuation. The lab simulates a real trading room, with trading desks, real-time data feeds and other trading room technology, and enables a dynamic instructional setting. All students taking the introductory finance class complete a project in the lab. Students taking a financial modeling course or the security analysis course may also complete assignments in the lab.
Broad MBA students and faculty use the IBM Supply Chain Laboratory to study, simulate and test the key relationships in an end-to-end supply chain, focusing on the dynamic flow of information and the resulting interdependencies between them. Their work is expected to help companies build dynamic supply chains that can sense and rapidly respond to changing customer demands and market conditions.
This state-of-the-art research center for business students houses thousands of volumes of research material, online research services and subscriptions, and breakout rooms for team meetings or private study.
Approximately one-third of Broad MBA students are international in a given class, creating a cultural exchange that serves as a microcosm of the global marketplace. The Broad MBA is a global MBA that leverages this strength and prepares students for domestic and foreign business challenges through hands-on experiences and courses in cultural business awareness.
The Broad education abroad program takes students to the most relevant countries shaping the business world today.
Students have the opportunity to:
All MBA students are required to take one course in international business. Students can fulfill the international course requirement with an education abroad experience or by taking a course on campus.
MSU is home to the nation’s top-rated International Business Center (IBC), one of 28 such federally funded initiatives that help businesses compete in the global marketplace.
Broad College and the IBC support development of faculty expertise on international topics. The IBC enhances research to assist businesses as they address the challenge of competing in the global marketplace.
Through the Roy S. Pung Executive Speaker Series, the Broad College of Business hosts a diverse group of business leaders and guest lecturers who share cases and insights from their careers, connecting students to real-life examples of business concepts they’re studying in the classroom. Broad MBA students get an exclusive opportunity to learn about the range of career options available to them and the chance to expand their network through direct interaction with the visiting speakers.
Broad prepares students to be leaders in the changing global marketplace.
As part of that commitment, we provide MBA students with multidisciplinary opportunities. The Broad College partners with other colleges at Michigan State University that are interested in earning dual degrees such as an M.D.-MBA, D.O.-MBA, or J.D.-MBA, as well as industry certifications, such as the Chartered Financial Analyst (CFA) designation.